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Pure Spa Direct
Have Your Nail Polish Colors Stand Out with the New Premium Black Polish Racks!

You can give a new look to your nail polish display just by adding a new nail polish rack to the area. Your colors will pop when displayed against our...

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Now Hiring - Nail Polish Namer!

I get such a kick out of the names of some Nail Polishes. They are so clever! I wonder how you get the job of becoming a nail polish namer?...

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The Softer Side of CND Shellac - 2013 Intimates Collection

Fall and winter is not only all about the dark colored polishes. CND Shellac has finally introduced the softer side with the CND Shellac 2013 Intimates Collection! Capture the essence...

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This Polish Flies Solo!

A Gel Polish that lasts 2 weeks AND that doesn't need top or base coat? You betcha! Solo Gel Polish is a new addition to the Pure Spa family and...

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Nail Trends: The New Galaxy Nails? - Lightning Nails!

Recently, we were all so fascinated with the Galaxy Nails trend, and then I came across another similar trend that was so cool! They are Lightning Nails. The idea is...

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Out of This World Nail Trend - Holographic Shades

The much-anticipated China Glaze Hologlam Collection is finally here! These holographic colors look great out in the sunlight and are more toned down than other holographic nail polishes, so they...

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Just in Time For Spring - New China Glaze Avant Garden Collection

Spring is finally here and China Glaze has come out with an amazing color selection for their Spring 2013 line! The line is called Avant Garden and it is bursting...

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Spring is In the Air

Spring is in the air! Well, not really, especially in New York where we're expecting more snow this weekend. What I mean is that the CND Spring Shellac Collection is...

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New Collection from China Glaze: Tranzitions!

It seems that cool nail effects are still popular as ever! Something I came across recently, the China Glaze Tranzitions Collection, looks to be very interesting. These new nail colors...

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