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Pure Spa Direct
New Spa Retail for Men - Urth Skin Solutions - at Pure Spa Direct!

Let's talk about men for a moment! As recent polls have discovered, the male spa-going trend has only continued to grow. In 2014, almost half of the spa-going population in...

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Know Your Clientele: What Do Men Want?

According to ISPA, more and more men are visiting spas these days. The typical male spa-goer is 25 to 44 years old, makes at least $50,000, and likely holds a...

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The Demise of the Beard, and What it Means for Spas

Maybe it's the warmer months, or maybe beards were just another short-lived fad.Either way - sorry guys! - according to a recent article I read, the man scruff trend is...

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Will Movemeber Ever Rule the World?

It is officially "Movember", as you can tell just by walking down the street - mustaches and beards intheir full glory, on display everywhere you turn!For those not in the...

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Educating Your Male Clients on Proper Skin Care

I just read an interesting article on ModernSalon.com that stated 75 percent of men ages 18 and up are not currently using any facial skincare products. ...75 PERCENT! This is...

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