Blondes Have More Fun, and Wella is Here to Help!

Wella Color Charm Permanent Creme Toners are here to help you achieve the best blonde shades in 2023! Say goodbye to brassy hair and hello to perfectly toned locks with 8 new shades to choose from. These toners are designed to neutralize brass and provide an even tone from roots to ends. Whether you prefer icy blonde tones or pastel blonde hues, Wella has you covered. After all, they do say blondes have more fun!

These toners are formulated with your hair's health in mind and are free of gluten, phthalates, parabens, and animal-derived ingredients. They can be used on naturally blonde or pre-lightened hair, so you can express your creativity behind the chair. To ensure the best results, be sure to use ONLY 10-volume developer, as using 20-volume may cause uneven results and scalp sensitivity.

Each 2 oz tube of Wella Color Charm Permanent Creme Toner contains a perfect blend of color pigments and conditioning agents to provide long-lasting, vibrant color with up to 90% less breakage. Whether you want to create subtle or bold looks, these toners are the perfect tool for achieving your desired shade.

Some of the shades available in the Wella Color Charm Permanent Creme Toners line include Silver Mist, Polar Ice, Ivory, Pink Blossom, Lavender Silk, Pearl Gray, Radiant Lilac, and Muted Rose. So, what are you waiting for? Take control of your toning today and embrace the best blonde shades of 2023 with Wella Color Charm Permanent Creme Toners!