Friday, December 31, 2021

Say Goodbye To Essential Oil!

Say hello to Scent Diffusion by Aroma360

Scent is the strongest of the five senses tied to memory and emotion. By playing an essential role in influencing perceptions and creating a positive experience, businesses can use scenting to help customers formulate a deeper connection to their product or service.

  • 1% of what we touch
  • 2% of what we hear
  • 5% of what we see
  • 15% of what we taste
Customers seeking to rejuvenate their entire being can benefit greatly from with restorative properties of scent infusion. Whether your customers are looking to soothe an overworked body or reach a sense of calm, scent plays an integral part in creating the right environment to achieve a state of well-being. Along with the physical aspects of a complete spa experience, scent is one of the most important factors when creating an alluring space for customers to unwind in. 

Businesses can use scenting to help customers formulate a deeper connection to their product or service.
  • Increase Profits
  • Enhance Perceived Value
  • Heighten Customer Experience
  • Improve Brand Loyalty
Whether you are looking for a stand-alone unit to scent a room or to cover multiple areas through your heating and cooling area, Aroma360 has a scent diffuser that will work for spaces of all sizes! 

Thursday, December 30, 2021

Calling All Travelling Massage Therapists!

 If you're a travelling massage therapist then you understand how important consolidating your supplies and not breaking your own back moving your supplies! 

Loading and unloading even a portable massage table can take a toll on the body. Don't make more work for yourself and take a look at he Meishida Massage Table Cart. This massage table cart was specifically made to transport massage tables. It maneuvers easily saving your energy and time by not having to carry the table on your shoulder. Arrive at the client refreshed and looking like a true professional! 

Wednesday, December 29, 2021

Hypoallergenic Vegan Wax

Looking for vegan-friendly options or alternatives for your clients? 

Miss Cire Boy Toy Wax is a long-awaited new generation of wax for sensitive skin. A vegan wax that is also hypoallergenic for sensitive skin and areas. It heats at a low temperature, requires only a very thin application, and has a super quick drying time. 

Boy Toy is also fragrance-free and dermatologically tested -  Miss Cire specifically designed this wax for even the most sensitive skin. Perfect for all hair types including thin and vellus hair! 

Tuesday, December 28, 2021

Post Holiday Stress Relief Add On Service

This holiday season has been extra stressful for many all over the world. A great way to kick off the first quarter is with a post-holiday stress relief massage or add-on foot, hand and/or neck massage during nail or facial services. 

Utilizing a product from the La Palm Healing Therapy Sweet Lavender Dreams line is an easy way to offer an upcharge or add on to any service. 

You could create an entire add on menu designed solely for stress relief. Some favorites include hot stones, aromatherapy, herbal neck wraps, Eco- Fin hand and feet treatments to name just a few! 

Monday, December 27, 2021

I Got Your Mixing Bowls Right Here!

Looking for mixing bowls, but don't want to use the boring brown or white ones?  Of course you do - we sold A LOT of the Silicone Facial Mask Mixing Bowls - 4.1" Diameter X 2.8" Tall / Set of 5 last week!  I like these because they are fun to squish and they stack easily.  They are even microwave and dishwasher safe!...but what do I know, I'm just a shipping guy!


Sunday, December 26, 2021

Upgrade Your Nail Drill Today so You Don't Miss Out!

 Nail services are booming these days, and with a variety of long-last manicure options, including gel polish, dip manicures, and even long-lasting polish options, nail techs are needing reliable and effective equipment more than ever.

Our most popular electric nail file is the perfect example - this unit is compact, strong, effective, and reliable! Ikonna X Portable Nail Drill is available in either Rose Gold or Unicorn Holographic to allow you to show some personality or match your salon.

Small, sleek, and powerful, the new X Portable Nail Drill is perfect for nail salons and manicurists on the


  • 35,000 rpm
  • Smooth and quiet Handpiece
  • Handpiece made in Japan
  • Forward / Reverse Switch
  • Variable Speed Control
  • Rechargeable 8-10 Hours Battery life
  • Acetone Resistant Control Box & Powder Dock
  • Illuminated Power Indicator
  • Compact & Light Weight
  • One year warranty
Grab yours today - don't waste another minute using your old, clunky nail drill!

Saturday, December 25, 2021

Antique Elegance - Elevate Your Hydraulic Chair!

You work hard to create your brand appearance and ambiance for your clients. 

The intricately-styled Encore Antique Barber Chair is the perfect addition to your d├ęcor. With beautiful details, this sturdy and reliable hydraulic chair is comfortable for your client, while being versatile for you to provide stellar services with ease. This reclining chair features sturdy construction, a round chrome base, heavy duty round hydraulic pump and base and an adjustable/removable headrest. The deeper seat is great for taller clients. The footrest raises as chair is reclined, and the reclining lever on the right hand of the chair allows the chair to recline up to 45 degrees.

Whether you're looking to perform barbering services, piercing, tattoos or more, the look, functionality and price of this chair makes it a world wide favorite!

Friday, December 24, 2021

Happy Holidays from Our Family to Yours!

While 2021 was quite a ride, we are so glad you came on this ride with us! Through all of the challenges, one thing has really stood out to everyone at Pure Spa Direct - our clients are AMAZING! 

To see the resilience, determination, and innovation our industry displayed in the face of the biggest adversity anyone could have ever imagined was nothing short of incredible, and we are so proud to have the opportunity to serve you all.

Wishing you, and yours a happy and peaceful Holiday Season, with best wishes for a joyful and prosperous New Year!

Our office and warehouse will be closed today, December 24, to allow our employees time to celebrate with their families! We will reopen Monday, December 27, 2021.

Thursday, December 23, 2021

Looking For An Easy Profit Boost For Facials?

If you are like most business owners, maximizing profits in every service is a vital part of your day to day. The goal is to upgrade your clients service to boost end results and satisfaction,  and increase your profit, rather than the time of the service. 

A super easy way to upgrade a facial is to offer a skin scrubber add on. An ultrasonic skin scrubber is an effective exfoliator to deep cleanse, exfoliate, massage, lift, and infuse water soluble skin care products deep into the skin. Clients will most likely be appreciative of an option for a deeper clean at a nominal charge. 

The Meishida Portable Mini Skin Scrubber is an excellent choice from a trusted brand at a price your budget will love!

Wednesday, December 22, 2021

Upgrade Your Equipment or Furniture and Start 2022 Off Strong

As 2021 quickly comes to a close, we are all looking forward to 2022, and all the New Year will bring. For business owners, often, the dream is peace and prosperity, and Pure Spa Direct is here to help!

We are seeing many clients looking to add or upgrade their furniture and equipment - which makes us so happy! Although we have all faced challenges in the last 2 years, the industry is alive and growing - and we expect it to grow even more next year. Why not get ahead of the growth spurt (and the shipping delays...), and start looking at your upgrades now? 

Some clients are looking to replace old tables with newer models. Others are expanding into larger spaces, and still others are looking to add new modalities to their menu for 2022. We offer competitive pricing on equipment and furniture to fit every budget!

We offer fantastic Financing options - get started with your new equipment during the busy holiday season or in the New Year, and bring in the profits before you even start paying it off!

Financing is a great option for many salons and spas, because by performing a few treatments a week with the equipment, you will cover your payments, and remain cash-flow positive through the process. If you have been thinking about adding hydro microdermabrasionmicrodermabrasion, or microcurrent to your facials, or if you are interested in a new treatment bed or reception desk, we can help with that!

You can feel free to apply for financing right on our website ( - and you can receive an approval notification within 30 seconds! You can also contact our friendly Sales Staff during our regular business hours of Monday through Friday, 8:30am - 5pm at 800-434-0018 if you have any questions, or if you would like to hear about equipment that other businesses JUST LIKE YOURS are seeing great success with!

Tuesday, December 21, 2021

Chocolate Massage Oil" Perfect for Valentine's Day Massages and Pedicures!

Offering chocolate massages or pedicures for Valentine's Day? They are always a big hit! We have the perfect oil for you to use - make sure you stock up while it is still in stock!

Spa Contour - Chocolate Massage Oil

The base of this quality massage oil is 100% Natural Grapeseed Oil Base. The ultimate oil for massage, grapeseed oil is very popular and used by professionals worldwide. Because of its high content in vitamins, minerals, and polyunsaturated fatty acids, it is highly beneficial in preserving natural hydration in the skin.

Key Benefits:

  • Chocolate Scented
  • 100% Natural Grapeseed Oil Base
  • Light texture and non-greasy
  • Smooth glide and easy absorption
  • Paraben-free

Monday, December 20, 2021

Get it While it's Hot!

The Almond Hydrating Lotion / 33 oz. by CND was flying off the shelves last week!  Whenever these lotions come in, they go out just as fast, so get yours now!  I know I wouldn't mind smelling like almonds after a nice foot massage...but what do I know, I'm just a shipping guy!


Sunday, December 19, 2021

Efficient Roll-on Waxing with Natural, Vegan Ingredients!

Are you a professional esthetician looking for the efficiency of Starpil's patented roll-on wax system, but also for soft wax with natural, vegan ingredients? We've got the solution in the Pure Vegan Roll-On Wax Kit

Featuring Starpil's Pure Vegan Roll-On Wax, which contains active, natural ingredients like shea butter, chamomile oil, and olive oil, this wax gives you the most effective wax possible - naturally. Additionally, this kit includes a Roll-On Wax Warmer, two sizes of waxing spatulas, and wax removal strips to ensure you have everything you need for a successful service. This kit also features Starpil's Pure Vegan Pre & Post Wax Care Accessories, which ensure your skin will be properly exfoliated, hydrated, and protected from ingrown hairs or additional irritation.

This kit includes:

Starpil's Pure Vegan Wax line is redefining waxing services everywhere by getting rid of animal products and unnatural ingredients to provide clients with the most antioxidant-packed, plant-based vegan wax experience possible.

Starpil's vegan waxing products allow clients to have a guilt-free and natural waxing experience with a formula filled with active ingredients like shea butter, olive oil, sweet cotton oil, and chamomile to leave skin feeling hydrated, soothed and moisturized as no other wax will. This vegan wax for hair removal is ultra-pliable and able to spread thinly over any surface area, allowing for efficient and exemplary results on any skin or hair type. Suitable for full body use, this wax is tough on hair, but gentle with both you and the environment. Additionally, our Vegan roll-on wax is ideal for waxing larger bodily areas, removing 99% of targeted hair with just one pass.

With a natural vegan formula that can blow even regular wax formulas out of the water, there's no question as to Pure Vegan's capabilities in the hands of estheticians, students, and at-home users alike.

This collection features both our Pure Vegan Hard Wax Beads, Pure Vegan Roll-On Wax, Pure Vegan Pre Wax Gel, Pure Vegan Post Wax Lotion, and Pure Vegan Post Wax Oil to make sure that skin is taken care of from start to finish - naturally.

Browse the collection and try out Pure Vegan today!

What is vegan wax?
Vegan wax is a type of natural wax made with plant-based ingredients and free from any animal products, including beeswax. Vegan wax is a highly effective and natural alternative to traditional waxes and is applied and used in the same exact manner.

Is hair removal wax vegan?
Though not all hair removal waxes are vegan, more and more vegan wax alternatives are coming onto the market. Starpil's Pure Vegan Wax Collection uses the highest quality active ingredients that provide users with the best plant-based vegan waxing experience possible.

Is Starpil Wax vegan?
Though Starpil has historically have developed non-vegan waxes, Starpil is now proud to offer our Pure Vegan Hard Wax Beads, Pure Vegan Roll On Wax, as well as several Pure Vegan Pre & Post Wax Care Accessories.

Saturday, December 18, 2021

Cozy, Toasty Client Robes

 Now that winter is here, are you looking to keep your clients warm and cozy while they are relaxing at
your spa? Updating your robes to fluffy, plush robes will help you do just that!

Our favorite plush robe is the Unisex Super Soft Tahoe Microfleece Shawl Collar Robe! Experience the warmth and the softness with its ultra-soft micro-fleece inside and outside. This is luxury at its best!

Product Features:

  • Double belt loop for height adjustment
  • Belt included
  • Deep pockets
  • Hanger loop
  • 15 oz. per sq. yd. / 3 lb.
  • Available Sizes: One Size Fits Most
Our clients love white robes, but gray is incredibly trendy this year! Check them out today!

Friday, December 17, 2021

New Vinylux Gel-Effect Top Coat For Long-Lasting Gel Finish Nails

 CND released a new Vinylux Top Coat that clients are raving over! Vinylux is the perfect answer to clients who want longer-lasting nails, but don't want the time, hassle, or damage that may come with gel polish or dip manicures.

New Vinylux Gel-Effect Top Coat with the plump, high gloss finish of gel polish but with the quick &
easy removal of traditional polish. 

Stronger and tougher formula to give extra protection to weak nails. Brilliant gel-like shine and volume that lasts 7+ days. This topcoat provides volume, protects the nail, and offers long-lasting results. The formula provides incredible shine and a glossy finish comparable to a gel manicure, for impeccable nails for up to 7 days. The application is like traditional nail polish and removal is easy.


  • Topcoat
  • Long-lasting hold (up to 7 days)
  • Thickens manicure for a gel effect
  • Protects the nails
  • Provides a glossy finish


  • Do not apply a base coat
  • Apply two layers of Vinylux nail color of your choice
  • Finish with a layer of Gel-Like Effect Top Coat

Thursday, December 16, 2021

Bulk Mascara Wands with Sustainable Bamboo Handles

Perfect for applying mascara, lash tint, lash serum, and more - Disposable Large Tapered Head
Mascara Wand with FSC Certified Bamboo Handle
is quickly becoming our best-selling mascara wand!

Lengthen and curl lashes as you apply mascara with this large tapered head mascara wand that features an FSC Certified bamboo handle. This disposable applicator is great for maintaining a hygienic environment during makeovers in a retail setting, and the FSC certification ensures the materials are responsible and sustainable - it is a win-win! The color of bamboo may vary.


  • Measurements: 4 inch (101.6 mm)
  • Material: Polybutylene Terephthalate, Stainless Steel, FSC Certified Bamboo
  • Packaging: 50 Pieces Per Recyclable PP Bag X 15 bags = Case of 750
Love saving money? Buy your supplies in bulk! Your favorite professional beauty supply can help - check out our Mega Packs category to see where else you can save time and money!

Wednesday, December 15, 2021

Get A Head Start On Valentine's Day!

While the end of the year is almost upon us, as crazy as it may seem, it's an excellent time to start thinking about and ordering your Valentine's Day Menu and supplies. As we all are aware, the Global Shipping Crisis has made things more interesting than ever before. Now is a good time to try and get a head start on ordering and any potential delays won't have you scrambling, 

Here are some of our best selling Valentine's Day menu items and ideas:  

The Keyano line is always popular throughout the year with their wonderful smelling variety of products. For Valentine's Day, these tried and true products are a hit with clients all over the world:

Keyano Chocolate

Keyano Champagne & Rose 

Spa Contour - Chocolate Massage Oil

Cherry Facial Masks

Chocolate Facial Masks

Hydrophylic Red Wine Collagen Mask - Red Wine Resveratrol treatment instantly hydrates the vulnerable eye area. It aggressively works to repair the look of lines and wrinkles while reducing dark circles and puffiness for an overall younger look. It strengthens the skin’s moisture barrier, tightens, and revitalizes the delicate skin around the eye.

Voesh Deluxe Pedicure in a Box - Chocolate Love - formulated with Cocoa Seed Butter, is a four-step treatment that enriches skin with key ingredients to give feet much-needed nutrients. Each set is individually packed with the right amount of product for a single pedicure, ensuring a clean and hygienic spa pedicure solution. 

Add in a little fun and whimsy to your services with the Intrinsics Heart Compressed Sponges

As always, be sure to have gift certificates on hand! The Romance Design pack is always a favorite! 

Tuesday, December 14, 2021

New Year, New Look: Upgrade to Continuum Echo LE Pedicure Spas

Looking to freshen up your Pedicure Spa? The New Year is the perfect time for a new look, and the Echo LE (Luxury Edition) Pedicure Spa by Continuum is just the chair to usher in your new style!

The Echo's captivating lines and distinctive, sophisticated looks highlight a design that is innovative as well as inviting. Continuum's number one seller, the Echo is equipped with all the features and amenities essential for day spas, resorts, and distinguished salons.

The LE (Luxury Edition) chair has a full (rolling, kneading, tapping, and knocking) shiatsu back massage that provides the client with a 'hands on' deep-tissue massage. Fold-down acetone-resistant manicure trays with cup holders and convenient dual pivoting arms add elements of quality and convenience. Premium ultra-leather, molded arms, and commercial-grade massage mechanism are also some of the upgraded features of the LE chair.

Echo Features

Steel Frame Construction:

An American-made, welded steel frame provides each Maestro, Echo, Vantage and Simplicity arch with maximum strength to support the entire pedicure spa. Continuum is the only pedicure spa manufacturer to use a steel frame design for extra support (up to 350 lbs.) on the entire base, chair and basin of the spa. Quality and attention to detail on every Continuum pedicure chair separate us from the competition and gives you total peace of mind.

Pipe-less Magnetic Jet System:

Clients enjoy an invigorating foot massage from a powerful dual stream pipe-less magnetic jet. Continuum's pipe-less system ensures a safe and sanitary pedicure by eliminating internal pipes that recirculate water. The whisper-quiet jet is compatible with tub liners, making it the convenient solution to pedicure spa sanitation. The magnetic jet is exceptionally easy to remove. Simply remove the wet-end of the jet after each pedicure to clean and sanitize.

Footrest & Adjustable Leg Support:

No more tired and sore arms from holding the client's leg up during the pedicure! Whether you are massaging the calf, working on the heel or painting toenails, the adjustable-height center footpad coupled with fixed right and left pads, position the foot perfectly throughout the entire pedicure.

Fiberglass Basin:

Continuum's unique acrylic-capped fiberglass basin is extremely durable and produced to resemble the color and look of a classic porcelain tub. A river stone textured bottom provides additional sensation, enhancing your customers pedicure experience. This stain, chemical and crack resistant basin is also backed by a two (2) year warranty.


It's instantly recognizable as "Continuum." And it looks like nothing else. Created by the renowned designers at Brooks Stevens, the Echo Series is the ultimate combination of luxury and affordability. Set your salon/spa above with the one-of-a-kind Echo pedicure chair.

Built in the USA:

Continuum pedicure spas are designed, engineered, assembled and quality tested exclusively in the United States. All major components are produced domestically resulting in superior quality and increased longevity. When you purchase a Continuum pedicure chair you're assured a high-quality pedicure chair built to last.

Monday, December 13, 2021

Yes - Another HOT Kit! Hint... Lash & Brow...

The Intensive Lash & Brow Tinting Station Kit was a big seller last week.  If I had to guess why I'd say:  It's a sweet display that will get your clients interested and it includes everything you need for the perfect tint services!  The reason the shipping guys like it because it comes in a nice pre-packaged box ready to ship out to you...but what do I know, I'm just a shipping guy!


Sunday, December 12, 2021

Microderm + Red LED = Beautifully Smooth Skin

Looking for a safe, hygienic way to offer your clients microdermabrasion exfoliation? Micro Exfoliator Crystal-Free Microdermabrasion + Red LED is the cream of the crop!

This crystal-free microdermabrasion machine is the latest advancement in epidermal exfoliation. It utilizes the new and revolutionary Geometrical Matrix Point (GMP) Tip combined with a near-infrared LED light, clinically proven for collagen stimulation.

GMP Tips are medical-grade sterilized stainless steel disposable tips. Each single-use tip consists of more than 600 GMP/cm2 nano points to achieve true, even, deep exfoliation with each pass. Debris is trapped in the HEPA filter within the tip making the treatment truly safe, efficient, and hygienic.


  • Removes dead skin
  • Smoothes skin surface
  • Increases radiance
  • Stimulates collagen production
  • Reduces acne scars
  • Reduces depth of wrinkles
  • Lightens pigmentation


  • Machine comes with 16 tips:
  • Various micro grades (4-fine, 6-medium, 2-coarse)
  • 4-smooth tip for lymphatic drainage
  • Red LED light for collagen stimulation
  • Vacuum Pressure: Mild 35kPa - Strong 70kPa

Saturday, December 11, 2021

Concentrated Collagen Masks for Intense Moisturization

Offer your clients beautiful, tight, bright skin with new Dry Collagen - Full Face Sheet Masks available here at your favorite beauty supply

For an intense moisturizing treatment, apply this dry collagen mask for 20 minutes. Excellent for any skin condition, it visibly reduces signs of premature aging, such as fine lines. Bio-compatible, it’s based on the original structure of collagen in the skin, and it has an extremely high water-absorbing capacity, similar to the skin’s connective tissue. Dimensions: 8"W x 11.5"L.

Features & Benefits:

  • Completely free of preservatives, perfumes, and silicones
  • High skin compatibility
  • Ultra-gentle
  • Bovine collagen: 97% identical to human skin
  • 92% collagen concentration
  • Targeted ingredient release upon activation
  • Excellent compatibility with devices
  • Upgrade / add-on to any facial treatment
  • Immediate soothe irritations, a harmonized skin tone
  • Noticeably smoothed lines and wrinkles
  • Boosted hydration
  • Feels silky and velvety
  • Extremely suitable for sensitive skin
  • The full sheet can be customized and cut to each client’s face

Great for These Skin Concerns:
  • Dehydrated skin
  • Fine lines and wrinkles
  • Uneven skin tone
  • Irritated skin
  • Sun recovery
  • Cosmetic procedure recovery


For enhanced results, quicker recovery, and reduction of discomfort, this mask can be used after the following services:

  • Chemical Peels
  • Laser
  • Microdermabrasion
  • Microneedling
  • Light Therapy
  • Radiofrequency
  • High Frequency
  • Injections


  • Hold mask vertically over face
  • Fold widthwise
  • Place in front of face
  • Mark areas of nose and chin by creating folds in mask
  • Customize to individual face contours
  • Cut marked points
  • Horizontal cut for the nose
  • Diagonal cut for the chin
  • Triangle cut of the cheeks
  • Rounded cut for the hairline
  • Wet face with steam towel, esthetic wipe, sprayer, pipette, or sponge.
  • Use toner or water to moisten face.
  • Apply mask
  • Use any of the applications methods above to moisten mask
  • Leave on for 15-20 minutes
  • Slowly roll off mask from chin to forehead
  • Finish with standard facial protocol
  • Discard mask after use

Friday, December 10, 2021

Popular Bleachsafe Towels back in Stock!

BleachSafe® technology allows you to wash out tough stains that leave your towels looking dirty & old. No more need to only use black towels to cover up the stains! And because BleachSafe® renders the towels impervious to bleaches, you no longer need to worry about bleach spots ruining your towels.

You can safely use Clorox or chlorine bleach without damaging or even fading the color! BleachSafe® technology is in each & every fiber and will last the life of the towel. It is NOT a coating, will NOT wash away, and will NOT affect absorbency. Now it's easier to keep your towels looking fresh and clean. 

To remove stains: Wash in hot water or use bleach as instructed by the bleach manufacturer.


  • Size: 15" x 26"
  • The best hand towel you'll ever use!
  • Perfect for salons, gyms, and restaurants.
  • Soft and fade resistant
  • Absorbent and dry quickly
  • Double-stitched to prevent fraying
  • 30% thicker than economy towels
  • 100% Bleach Resistant
  • 100% Chlorine Resistant
  • 100% Benzoyl Peroxide Resistant
  • 2.8 lbs per dozen.
Bleachsafe: Stains come out, Colors stay in.

Thursday, December 9, 2021

Soi to the World! New Aqua de Soi Candle Scents Just in Time for the Holidays!

Welcome the season with Aqua De Soi's warm festive scents for the holidays! Each candle is hand-poured, using only the finest ingredients and fragrance oils available. Aqua De Soi Candles are made with 100% premium soy oil and are not blended with other waxes like many other candles on the market. 

Aqua de SOi’s beautiful packaging and festive fragrances will create a luxurious environment this holiday
season wherever you choose. Perfect for stocking stuffers, gifts, and point-of-purchase retail!

Available in:

  • Frosted Cranberry - A festive blend of bright cranberries with sugared citrus and vanilla bean.
  • Holiday Spice - A heartwarming scent of nutmeg, cinnamon, and cardamom with vanilla bean and mandarin zest.
  • Mistletoe & Holly - A beautiful blend of snow-covered Fraser fir and balsam cedar with a touch of juniper berry.
  • Pumpkin Chai - Warm blend of sweet pumpkin and exotic spice blended with Madagascar vanilla.
Want to offer Aqua de Soi candles year-round? Your favorite professional beauty supply offers a variety of popular and delicious scents your clients will love!

Wednesday, December 8, 2021

Holi-YAY! Eco-Fin Holiday Scents for Amazing Spa Treatment Add-ons!

Holi-YAY! Eco-Fin Comes in Holiday Scents for Amazing Treatment Add-ons!
  • Jubilee is a rich, fragrant blend of fir needles sweetened with fruity notes of wild berry, peach, and orange embraced in a base of cedarwood and raspberry.
  • Celebrate is the rich scent of butter rum essence.
  • Escape offers a cool spice of peppermint essence.
From a standalone hand, foot, or body service to a replacement for paraffin treatments, Eco-Fin’s unique plant-based emollient offers unlimited options. It can be used as a pampering upsell for lash and brow treatments, waxing, or hair coloring; a skin quenching massage enhancement; or as a complimentary hand treatment for a service recovery situation. Pre-measured cubes are sanitary and easy to use, with or without equipment.

Plant-Based Paraffin Alternative Enhances Any Treatment!
  • Natural: No paraffin, petroleum, synthetic fragrances, or dyes
  • Sanitary: Pre-measured cubes and liners - no product waste, no dipping.
  • Versatile: Use in mani-pedi services, as a massage oil, or as a carrier oil for body scrubs
  • Economical: Fast, easy add-on for as low as $0.90 per treatment! 40 cubes per pack. One cube does both hands or one foot.
Eco-Fin Cubes Are Pre-Measured for Single Sanitary Use
Pre-measured Eco-Fin Cubes are easy to use as a stand alone service or as a treatment enhancement to WOW your clients!

Made with a luscious fusion of plant oils, including jojoba, coconut, shea, and sustainable palm, Eco-Fin offers 13 natural aromas plus unscented for customization.

See Eco-Fin Products Here:

Tuesday, December 7, 2021

BACK IN STOCK: Berodin Blue 10lb Refill Bags

We pride ourselves in offering the most popular and effective wax brands, and Berodin is at the top of the list. Known for its effective wax and affordable pre- and post-waxing products, Berodin is a staple at the most discerning beauty supply stores. We know our clients count on us to provide them with professional beauty supplies for their businesses, and the long wait to get your favorite wax has been hard. But now it is OVER!

Berodin Blue 10lb Refill bags are back in stock and ready to ship!

Hard Wax. Soft Touch. Our signature hard wax provides quick, efficient results and a less painful waxing experience. Formulated with revolutionary flexible polymers, this stripless wax can be applied in multiple sections without breaking or becoming rigid. Heated at low temperatures to minimize irritation, Berodin Blue adheres only to the hair and not the skin itself. Safely removing both fine and coarse hair, creates a smooth finish with minimum skin reactions.

What it does:

  • Flexible formula doesn’t require strips
  • Adheres firmly to fine and coarse hair without sticking to the skin
  • Low melting point to minimize irritation
If you are looking for a beauty supply to meet all of your business needs, Pure Spa Direct is your one-stop source!

Monday, December 6, 2021

No Scream Cream is Back in Stock!

You heard me correctly - RELAX & WAX No Scream Cream / 1 oz. is back in stock and was shipping like crazy last week!  You can finally wax pain free again!  And guess what?  If you order 12 you get a free counter display...but what do I know, I'm just a shipping guy!


Sunday, December 5, 2021

Bold Sculpted Brows Made Easy by Caronlab!

Big, bold, beautiful brows are the brows everyone wants. Using any old wax can be challenging to get the results your clients are looking for.

If you are looking to easily create gorgeous, sculpted brows, check out the Caronlab Browvado Eyebrow Wax Kit! Introducing a luxurious, sculpting gel hard wax, specifically designed for brow shaping and facial waxing. Estheticians can confidently sculpt and contour the brows with extreme precision. The wax will wrap around the hairs and remove the fine, fluffy vellus hair on the first pull!

Be quick to get your hands on this limited edition Brow Wax Kit that includes all your Brow Waxing necessities:

Saturday, December 4, 2021

Trending Now: OPI Put it in Neutral

I love a great neutral polish as much as the next girl! However, we are seeing nail salons everywhere scooping up OPI's Put it in Neutral -so much more than any other neutral polish. 

Don't get me wrong - this is a great color! But what is making it so popular lately? We cannot keep this color in our warehouse, and salons everywhere are buying them by the dozen! 

I would love to hear your feedback on this trending color!

Friday, December 3, 2021

Cute Retail Alert! MakeUp Eraser for Every Day of the Week

 Looking for adorable retail to offer your clients? Check out the MakeUp Eraser line!

#1 sustainable makeup remover in the world. Erase ALL Makeup With JUST Water! Including waterproof mascara, eyeliner, foundation, lipstick, & more!

The Original MakeUp Eraser - is a premium, patented, polyester cloth made up of millions of tiny hair-like fibers that work together to create a suction for all dirt, makeup, & oil in your pores. Double-sided to erase makeup with the short fibers side & exfoliate the skin with the long fiber side (side with tag). Reusable, machine washable, & lasts 3 to 5 years.

1 MakeUp Eraser is equal to 3600 makeup wipes! No chemicals, less waste. Ultra-soft, dermatologist approved, & great for sensitive skin.

PRO TIP: Use minis to erase makeup, apply toner, or remove face masks.

Free of alcohol, oils, astringents, parabens, fragrances, & sulfates. #nomorewipes

Our favorite is the Wanderlust 7-Day Set:  7 MakeUp Erasers approx. 5in x 4in, a tie-dye laundry bag, & a mini suitcase for storage. One mini for every day of the week!

Thursday, December 2, 2021

Waxers! Save Money, Buy in Bulk! Bulk Wax Rolls Available Now

 New, high-quality waxing rolls, now available in bulk packs!

This high-quality material of this white, non-woven waxing roll helps reduce the amount of residue left behind during hair removal services. Can be cut to the appropriate size for face or body waxing.


  • Measurements: 3.25 inch x 100 yards (82.55 mm x 91.44 m)
  • Material: Polyester, 80gsm
  • Packaging: Each Roll Shrink Wrapped, Case of 6 Rolls
Prefer pre-cut strips? Find them here!

Wednesday, December 1, 2021

Upgrade Your Table for Under $1000 with DIR's Mar Egeo!

 If you are looking for a no-muss, no-fuss, workhorse table that you can rely on and your clients will be
comfortable on, look no further than the DIR Mar Egeo. This is one of our most popular tables and for good reason! It is comfortable, reliable, and affordable! 

The DIR Mar Egeo is easy to work with and comfortable to use. Remote-controlled height offers easy operation for you and is a pleasure for your clients. Removable headrest to expose 6" face hole for facing down treatments or massage bed conversion. Thanks to the solid construction with internal metal stabilizers, this unit can handle weights up to 1,000 lbs. The Mar Egeo is a combination of Massage Bed & Beautician Bed, strong enough for all types of medical procedures, yet versatile enough for facials, waxing, makeup, and more.


  • Heavy-duty metal frame structure to handle weights of 1,000 lbs.
  • High-density memory foam with high-grade soft vinyl for comfort & durability
  • Both hand & foot remotes for easy operations
  • Removable headrest pillow to expose 6" breathing hole
  • Electrically controlled height adjustment with manual backrest adjustment
  • Height adjusted to over 33" high
  • Fitted with roller wheels for easy transfer between rooms
  • Available in Full White or Full Black
  • Minimum Assembly Required
  • 1-year warranty