Wednesday, March 31, 2021

Big, Bold Brows

Brow Services are all the rage these days! With clients wearing masks, but still wanting to look their best, they are focusing on their brows (and lashes!). Sleek, dark, bold brows are everywhere!

The question do you help your clients achieve that dark, bold look they are searching for?

Look no further than Pure Spa Direct! We have some fantastic options to make help you give your clients just want they want!

Intensive Brow Lamination
Offer Perfectly Shaped Brows for Up to 6 Weeks! Brow Lamination gives your clients the appearance of full, perfectly shaped eyebrows. This is an optimal solution for unruly eyebrows lacking symmetry. With lamination, brows can be realigned in such a way to give them the desired shape you want with a fuller appearance. This treatment maintains the appearance of more volume and fullness, while giving a sleek, defined brow shape for approximately 6 weeks.

Le Marque Brow Henna

Le Marque Brow Henna is used to stain the skin beneath the brow hairs. This skin staining creates an illusion of depth and fullness with the shadow behind the brows which visually fills in any sparseness. Brow Henna is ideal for those who have over-tweezed their brow hairs or have reduced eyebrow growth.

Enhance Brows with Natural, Flawless, & Long-Lasting Color. The Le Marque Professional Brow Henna System consists of natural shades of henna (lawsonia inermis) extract, derived from a native plant in India. This easy-to-use system is simple - all you need to add is water! Le Marque henna can last up to 5 weeks, provided the user has followed all steps and procedures with the complete Le Marque Professional Brow Design System. 

Do you offer specialized brow services?

Tuesday, March 30, 2021

New Pedicure Bowls!

For nearly 40 years, Living Earth Crafts (LEC) has been the premier choice of world-class spas, developing a reputation for unsurpassed quality, comfort, and design. LEC works closely with customers to develop products that meet the needs of today’s modern spas. 

They just released 2 stunning pedicure bowls!

Spun Copper Pedicure Bowl by Living Earth Crafts

The Copper Pedi Bowl is hand-made from premium, naturally anti-bacterial copper, brush finished, and

treated for tarnish resistance. Meanwhile, our attractive, high polish stainless steel bowl offers a durable and cost-effective alternative. Both feature at least 6" of depth for great soaking and a wide base to accommodate foot sizes up to US14.

Polished Stainless Steel Pedicure Bowl by Living Earth Crafts

The high polish stainless steel bowl offers a durable and cost-effective alternative. 


  • Portable, Flexible: Can be used with many chairs and benches, indoors and out.
  • Attractive, Luxurious: High Quality, Spun Copper and Polished Stainless Options
  • Easy to Clean: Disinfect with mild (5%) bleach solution, rinse and dry. Use a copper cleaner to return the copper finish to the original luster.
  • Generously Sized: Fits feet to US 14 men's. Each holds up to 6 gallons of water. Dimensions: 20" (51cm) wide top rim, 14" (35.5cm) wide base and 6.5" (20cm) depth.
  • Weight: 4.5 lbs. empty.

Monday, March 29, 2021

Pop Bottles!

We must have sold thousands of these bottles last week.  The 5 oz. Mini Curve Spray Bottle by Soft n Style was a HUGE hit!  Maybe it's the price, or the curve, or maybe it's just bottle season!?  I like to use these as a mister when it gets hot during softball season...but what do I know, I'm just a shipping guy!


Sunday, March 28, 2021

Mess-Free Mask Application with Silicone Face Mask Brushes

How do you apply your mud, clay, or charcoal masks? Our clients are absolutely loving the Premium Quality Silicone Face Mask Brushes we offer to apply all of their favorite masks!

Silicone face mask brushes are very popular. Unlike hair and fiber brushes, silicone face brushes are easy to clean and easy to dry. They can be used repeatedly and have a long service life. Silicone face mask brushes can significantly reduce the amount of product used as they do not soak up any fluids. Silicone face mask brushes are perfect for applying face masks, gels, creams, or liquid-like beauty products.

  • Perfect to apply facial products, sunscreen, and lotion products with zero mess. Unlike a sponge or your fingertips, the rubbery surface won’t absorb any excess product.
  • Easy to clean, easy to dry, and can be used repeatedly.
  • Can be applied to all skin types: dry, normal, oily, sensitive, and combination type.
  • Made of soft silicone material and suitable for professional use.

Have you tried applying your masks with a silicone brush? I did, and I won't go back!

Saturday, March 27, 2021

Facelift in a Bottle

Create instant results with the Lifting Complex Ampoule!

Ampoules produce immediate firming and lifting effects on the skin! They are often apparent after a single application. Smoothes fine lines and wrinkles and provides the skin a fresh, natural look and velvety feel.

Ampoules provide immediately noticeable results and offer versatility with any skincare line or treatment protocol. These sterile dosages of pure active ingredients feature a unique fluid carrier that provides quick penetration into the skin. 

Ampoules are intended to be used in conjunction with freeze-dried collagen masks, peel away marine masques, massage fleece masks, or under a favorite moisturizer. Apply the first half under a mask and the other half before using massage cream.

Pro Tip: Applying an Ampoule of choice before a make-up application helps ensure makeup lasts longer through hours of photographs, dancing, and mingling. The active concentration of ingredient inside Ampoules are helpful in controlling sebum and makes the face looks less oily, with a young, fresh and lifted appearance.

Friday, March 26, 2021

Top 3 Massage Lotions

Massage lotions are made with rich texture lotions for generous glide, lasting workability, and a non-greasy finish. Many massage therapists have preferences, but if you're wanting a change, take a look at
our top 3!

Tangerine Basil Massage Lotion by Amber Products

A therapeutic blend of Tangerine, Mandarin, Lemon, Grapefruit, and Orange combine with Basil, Cedarwood, and Cypress pure essential oils for a sweet, crisp signature scent. A natural antiseptic and source of Vitamin A. Tangerine Basil provide anti-inflammatory qualities with a revitalizing aroma. A unique blend of oils and emollients, Amber Massage Lotion is our most versatile massage offering. The lotion adds friction but does not sacrifice absorption. Amber Massage Lotion offers less glide for a deeper tissue massage and leaves the skin hydrated not greasy.

Silky Massage Lotion by Aromaland

Aromaland has been working with massage therapists since 1986, and with the help of their feedback, we have developed this truly superior product. Recent enhancements and a new state-of-the-art homogenizer mean our newly updated silky massage lotion is even more silky and luxurious. We replaced several ingredients with better natural versions. The biggest breakthrough is a natural silicon replacement.  It is very emollient and nourishing, leaving the skin silky smooth, and pampered. It feels splendid to the touch and delights your senses. Made from plant-derived ingredients and pure Essential Oils.

Pure-ssage Massage Lotion

Packed with organic oils and extracts, this high-quality unscented massage lotion offers superb glide. It’s nut-free, paraben-free, and leaves no greasy residue. 

Thursday, March 25, 2021

Upgrades and Add-ons for Spring Nails

Spring has sprung, and it's the time when your business is about to pick up! Boost your revenue by offering some simple upgrades!

Offer a CBD add-on with Voesh's Collagen gloves or socks

They are vegan and are enriched with Hemp-derived Cannabis Seed Oil and Eucalyptus extract to
deliver an intense dose of moisture and visibly restore skin's youthfulness. The unique blend of Cannabis Seed Oil and Collagen aids in muscle relaxation and soothes hard-working hands. Collagen socks and gloves with Hemp Oil are non-intoxicating, non-psychoactive, and do not contain THC.

Help your clients unwind from a tough day with the Kozi Décolleté Neck Wrap. Warm or chill to relax tired, overworked, and aching muscles. Cold therapy reduces swelling and discomfort. Heat therapy relaxes tense muscles and muscle spasms. Flax seeds add weight and help the herbal wrap contour to the body, applying pressure and allowing heat or cold to penetrate, while a special blend of herbs 
encourages relaxation. 

Offer a natural paraffin alternative with Eco Fin- one of our best-selling products!

This is truly a healthy, nourishing hand/foot treatment because it is made with 100% natural plant-based emollients and pure essential oils. 

Retreat features a dreamy blend of coconut and pineapple. No petroleum, artificial dyes, or synthetic fragrances! Each tray of Eco-Fin contains 40 cubes... enough for 20 sets of hand or foot treatments.

Want more ideas for upgrades or add ons? Just Ask!

Wednesday, March 24, 2021

Gel Removal

If you're a busy nail technician, you know how important it is to have the right tools to make your job easier! When it comes to removing gel, we have some tools to make your job easier!

Gel & Acrylic Nail Remover Tool

For fast and easy removals! Removing acrylics and gel nails is now a breeze with this professional remover tool.


  • No Soak Offs: No need for acetone, no wait time, no soak-offs. Just fast, easy results!
  • Versatile Use: Perfect tool to lift and remove acrylic nails, wet acrylic around cuticles, and gels.

How To Use: Clip client's nails. Slide in the acrylic nail removal tool and gently lift off nail extension products such as acrylic, gel, or dipping powder from natural nails.

Flowery Glitter & Gel Remover Foil Wraps

Foil Wraps for faster removal of even the toughest gels and polishes. Pre-cut 4" X 3" foils with lint-free, absorbent pad saves time and uses less remover. Foil traps heat for faster removal. Enough for 25 sets of nails in each box!

Finger Mates Caps & Foams Soak Off System

Cuccio Finger Mates can be used with any soak-off gel or gel polish. Designed to use body heat to speed up the removal process allowing for less exposure to acetone. Slides easily on to fingertips. It includes 10 reusable caps and 20 disposable foam pads. Foam pad refills available.

Reusable Soak-Off Clips

Reusable, clear soak-off clips help to remove gel and gel polish from the nail. Use pure acetone-soaked cotton. Pack of 10 clips lets you soak all nails at once for quick and easy removal.

Monday, March 22, 2021

Guess Who's Back?!

That's right! - It's Coco Colada Oasis by Voesh!!  Voesh is definitely one of my favorite brands out there and they just got better by bringing this amazing scent back in the line up.  These go super fast so get them while they last!  I just picked up a few for my wife.  So get those brownie points fellas...but what do I know, I'm just a shipping guy!


Sunday, March 21, 2021

Calming Citrus Pedicure

With spring around the corner, a huge increase in pedicures is about to begin. This year may be the biggest boom yet! People have been isolated all summer and looking forward to getting out with the nice weather. 

Trying offering this incredible Citrus Jelly Pedicure as a spring special!

Gel-Ohh Jelly Spa Pedi Bath - Sweet Citrus

This Sweet Citrus Jelly Spa Pedicure set provides the ultimate spa pedicure experience for relaxation. If your clients haven't seen this before, they will be blown away by the new service!  

Simply fill your pedicure bath with warm water, sprinkle in Jelly Pedi, stir and watch as your water turns into jelly! Soak feet and massage using Jelly Pedi. Add the dilution material to the foot bath to dilute the jelly and stir. Do not turn on whirlpool jets or open the drain until the jelly is fully diluted.


  • Heat Therapy
  • Aroma Therapy
  • No Harmful Chemicals / Preservatives
  • Environmentally Safe Formula
  • Paraben-free
  • Phthalates-free
  • Triclosan-free
Pro Tip: This service is unique and will definitely be featured in some social media activity, bringing more interest to your business!

Saturday, March 20, 2021

What's New in Shampoo?

What's new in shampoo? Just added is Nioxin!

Discover Nioxin's range of products specially formulated for thinning hair. From shampoos for thinning hair, hair growth products to thickening styling products, we have the best solution for your hair needs. Nioxin’s specially formulated products target the three main signs of thin hair in women and men. Enjoy thicker, fuller-looking hair today.

You can start small with their starter kits!

Nioxin Kit - System 1 - for Natural Hair with Light Thinning

Nioxin hair care system 1 kit for natural hair with light thinning amplifies hair structure and protects against hair breakage. This unique set of three professional hair products, based on an advanced skincare approach, is specially formulated as a hair thickening treatment, delivering fuller-looking hair. 

The Nioxin System 1 regimen reduces hair fall due to breakage, strengthens the hair, and delivers a healthy shine to natural hair, while refreshes the scalp. The Nioxin cleanser shampoo removes dirt, sebum, and other environmental residues from the scalp and hair. Nioxin scalp therapy conditioner is a lightweight conditioner that helps provide hair resilience, hydrates scalp and hair from root to tip. Nioxin scalp & hair treatment refreshes the scalp and increases the hair volume of every strand.


  • (1) System 1 Cleanser Shampoo (10.1 oz.)
  • (1) System 1 Scalp Therapy Revitalizing Conditioner (10.1 oz.)
  • (1) System 1 Scalp & Hair Treatment (3.4 oz.) 


  • Complete professional hair treatment, Nioxin system 1 for natural hair with light thinning.
  • Nioxin System 1 Hair Care Kit amplifies hair texture and protects hair against breakage.
  • Nioxin System 1 hydrates scalp and hair from root to tip to provide thicker, fuller hair from the first use. Strengthens hair resilience against damage and breakage.
  • Helps remove dirt, excessive oil, and other environmental residues from the scalp and hair. Amplifies hair protection and texture against breakage and increases the fullness of each hair strand. Light thinning or shedding hair (you notice more hair fall than usual).
  • Nioxin is the #1 Salon Brand for thicker and fuller hair with more than 30 years of expertise in thinning hair.
The other available kits are:
Nioxin delivers unique personalized solutions for hair thinning that works. Nioxin’s products are designed to give you a healthy scalp because it gives your hair the best possible foundation from which to grow.

Just like the health and look of your skin is greatly dependent upon using the right products and cleansers, the look of your hair is going to significantly improve if you're properly caring for your scalp.
Customized technologies deliver thicker, fuller-looking hair without side effects so you can thrive with newfound confidence. As an extension of facial skin, the scalp requires the same attention and treatment. As scalp health supports hair health, this provides the perfect foundation for thicker, fuller-looking hair.

This phenomenal brand makes a great addition to your retail section to help your clients, no matter what services you offer.

Friday, March 19, 2021

Top Waxes For Sensitive Skin

Having a wax for all skin types, or having a specialty wax for sensitive clients is so important. An adverse reaction can make an angry client. Luckily, we are here to help and have feedback from our clients. Take a look at our best sellers below!

Crystal Hard Stripless Wax Beads by Italwax

Advantages of Synthetic ItalWax Film Wax:

  • Lower melting temperature 100°F.
  • Ideal for hair removal on delicate areas (armpits, bikini, face).
  • Longer cooling time, which provides longer thermal exposure, relaxes hair follicles and makes waxing less painful.
  • Completely adjustable to the skin surface, catching all the hairs without applications repeating.
  • Because of its extra elasticity Synthetic Film Wax won't break during hair removal.
  • When removed, Synthetic Film Wax does not leave any broken hairs.
  • Significantly reduces the time required for depilation procedure.
The wax is free of natural pine resins, therefore it never causes allergy reaction. Synthetic hard film wax Crystal has a very low melting temperature is extra-flexible and doesn’t create stretchy threads.

A new generation of wax for sensitive skin. Low-temperature wax (100F). Wax is extra flexible, the application can't be broken, does not create stretchy threads. Appropriate for removal whatever the hair coarseness and length.

  • Low temperature
  • Very thin application
  • Super quick drying time.
  • Fragrance-Free
  • Vegan

Australia's No.1 selling white wax has a unique, creamy formula and highly flexible texture for unrivaled and exceptional waxing results on even the most delicate and sensitive areas of the face and body.

This hypoallergenic wax with Titanium Dioxide reduces skin redness, giving your salon confidence in every treatment.

  • Australia's No.1 selling wax
  • Reduces redness and inflammation
  • Brilliant, not brittle!
  • Ultra flexible for ease of application
  • Microwave to Pot Technology means no mess!
  • Remains consistent in humid weather
  • With coconut essence

Australia's Thinnest Wax! 

Mancine's most popular strip wax brings you all the benefits of Olive Oil -soothing formula for sensitive areas. Formulated for use at low temperatures and soft enough to spread thinly. Strong enough to grip and remove the toughest hair leaving no sticky residue. A natural, soothing wax, perfect for sensitive skin. You can expect outstanding results every time.

Do you have any feedback on something you love? Let us know! We love to hear from our clients!

Thursday, March 18, 2021

PPE Mega Sale - Up to 80% Off!

 Although everyone is anxious to get back to "normal," COVID-19 is still very real. For salon and spa owners, you want to make sure you are offering your clients a safe, clean place to enjoy your services. So while we are no longer on lockdown, we need to continue to be diligent about disinfecting, sanitizing, hand washing, and mask-wearing!

Pure Spa Direct just made all of that easier for you, by cutting prices on the necessary PPE and Disinfecting products you need for your business! If you want to see these unbelievable prices - some of them up to 80% off their original prices - visit today!

Mega PPE Sale:

PS - we have BLUE and BLACK nitrile gloves in stock!

Wednesday, March 17, 2021

Wellness Teas

A cup of tea might not seem like much, but it's just part of the experience of the spa. This is a tea blended with spas in mind! White Lion Traditional Tea crafts affordable, luxury teas that provide comfort and hospitality in any setting. White Lion uses old-world, orthodox methods - preserving the integrity of the tea leaf instead of pulverizing it into dust — to ensure that the crafted flavor is retained until it’s steeping in your cup.

White Lion even makes specialty teas to compliment the services you are offering!

For body treatments or contouring try the:

Slenderize Tea!

Tasting Notes: Chocolate, Fruity, Citrusy

A uniquely invigorating blend of tea made specifically with ingredients like ginseng root and fennel to help curb cravings.

Key Features:

  • Naturally Low in Caffeine
  • USDA NOP Certified Organic

Power-packed with antioxidants, this blend of rooibos "red tea," blueberries, and acai is an all-natural slenderizer. Extremely high in antioxidants and naturally caffeine-free.

Tasting Notes:
Blueberry, Fruity, Naturally Sweet

Power-packed with antioxidants, this herbal tea blend of rooibos "Red Tea," blueberries, and acai is an all-natural slenderizer.

It's an herbal rooibos blend that contains antioxidant currants, orange peel, cornflowers, and acai. Offer a cup to relax clients before they enjoy their spa services, and make it available in your retail area so they can savor it at home. Naturally low in caffeine. 

Tasting Notes:
Berry, Citrus, Naturally Sweet

Cleanse your body with our Deep Clean organic herbal tea blend. Containing antioxidant-rich acai, rooibos, and orange peel, your insides will surely thank you!

Tuesday, March 16, 2021

Keep It Clean! Disinfectant Sprayers Are Here

 If the past year has taught us anything, it should be that we need to be vigilant about the spread of germs! While the beauty industry has historically been meticulous about cleanliness, and a strong focus on stopping the spread of germs through our practices has been well-formed, even prior to the pandemic, I am sure everyone has identified ways they can improve. Even as more and more Americans are vaccinated, and as our country slowly reopens and we find a new normal, we should not lose the vigilance in regards to germs that we have focused on for the last year.

One excellent way to keep yourself, your clients, and your staff safe is to regularly sanitize your entire space. Rather than spending hours manually sanitizing your space, we have a great way that a single employee can rapidly and effectively disinfect large spaces at a fraction of the cost to do it manually!

The EPIX360 is a highly effective handheld disinfectant sprayer. Built to work quietly, this cordless electrostatic sprayer is powerful, durable, and provides breakthrough application performance - more coverage, less waste, and better results than manually sanitizing.

Simply fill the 8-ounce tank with a safe EPA-approved water-soluble disinfectant, pull the trigger, and the EPIX360 goes to work! It provides an even layer of germ-killing power up to 4,000 high touch point square foot.

With the advanced EPIX Charge Detect™ Technology, grounding is never an issue. And, unlike other electrostatic equipment, the EPIX360 works flawlessly and consistently, greatly improving transfer efficiency and avoiding shock and electrical hazards.


  • Handheld Sprayer
  • Tank
  • 2 Batteries
  • Battery Charger
  • Carrying Case

Pairs Well With Clean Republic Disinfectant + Sanitizer:

Made with hypochlorous acid, Clean Republic Disinfectant + Sanitizer is hospital grade and EPA approved for use against SARS-CoV-2 (the virus that causes the coronavirus). It's also effective at killing other viruses and bacteria, such as norovirus, rhinovirus, HIV, and superbugs like MRSA and C. diff. Powerful yet gentle for the user, it contains no carcinogenic preservatives, alcohol, phenol, VOCS, or additives. It's also approved for use on furniture, gear, and electronics. No mixing required! No toxic fumes. Proudly made in the USA. Available in 1 gallon and the case of 4 gallons.

Clean Republic Disinfectant + Sanitizer / 1 Gallon
Clean Republic Disinfectant + Sanitizer / 4 Gallon Case


  • Droplet size: 75 microns
  • Droplet size category: Very Fine (VF): 60-145 microns
  • Spray distance: 24" - 36"
  • Coverage: 4,000 high touch point square feet
  • Dimensions: 13" x 8.5" x 3.5"
  • Weight: 2.45 lbs. (3 lbs. when full)
  • Battery: 14.4 V Lithium
  • Battery life: 20 tanks on a single charge
  • Warranty: 1-year limited

Monday, March 15, 2021

It's a Wax Party!

The weather is finally starting to get a bit nicer, the snow is gone, and the waxing season has begun!  We sell A LOT of wax everyday at the Pure Spa warehouse, but last week we hit records!  The most popular wax last week was definitely the Berodin Blue Wax.  Get yours today.  They are available in the 500 gram bag, 10 lb bucket, or 10 lb bag.  My mother did always tell me to buy in bulk...but what do I know, I'm just a shipping guy!


Sunday, March 14, 2021

Salon Retail Alert! Top-Selling Blowout Brush IN STOCK!

 Clients have learned a lot in the last year, including how many of their beauty services they can (at least try) to do themselves. Nothing is like getting a blowout at a salon, but sometimes, clients just need to be able to do their hair at home. That doesn't mean their hair salon can't be involved!

Are you retailing salon-quality tools, brushes, and more to your clients for their use at home? If not, this is the perfect place to start: Sutra Professional Blowout Brush!

The Sutra Professional Blowout Brush 3 Inch is ideal for all hair types. This professional blowout brush gives your clients a salon-quality blowout with the touch of a button! This brush combines the hot air of a blow-dryer with the structure of a round brush to create a smooth, shiny blowout with tons of volume.

Successful salons know that retail is key, and great hair stylists will not only sell their clients on this blowout brush, but they will teach them how to use it, too! That kind of service will keep clients coming back for years to come.


  • 1000W Power DC Motor
  • DriesHair While Straightening
  • Lightweight Design
  • 3 Speed Setting
  • Low-Dry Function
  • Easy Grip Handle
  • Detangling Bristles
  • Air Ventilation
  • Ergonomic Handle
  • Light Indicator
  • Control Switch
  • 6-foot long 360-Degree Swivel Cord
  • 3 Inch Barrel at Widest
  • Gorgeous Rose Gold color

Saturday, March 13, 2021

Eliminating Ingrowns Post Wax

With spring in the air, the waxing season is about to start at full force! Are you ready for your busy season? You may be fully booked, but you can still continue to profit by offering these key retail products, which are sure to build client satisfaction and repeat clientele!

Perfect for resale, this item conveniently comes packaged in a polybag with a hang tab. It can also be
offered as a gift with purchase or for the first-time client.

ItalWax Ingrown Hairs Therapy Concentrated Lotion prevents ingrown hairs, eases the discomfort of waxing, retards hair growth. Concentrated lotion works against ingrown hair - prevents the occurrence of ingrown hair and eliminates ingrown hairs and inflammations. 

A powerful but gentle serum with soothing aloe vera and witch hazel. Super concentrated to quickly and effectively draw out stubborn ingrown hairs and soothe and calms the skin, prevent itching. Use before and after hair removal on the body only. Unisex formula, suitable for men and women. Great for razor rash, skin blemishes, and pimples. With soothing aloe vera!

Used after waxing as an ingrown hair prevention solution. Oleic acid content helps re-construct skin cell membranes. Tones and firms the epidermis and protect against external aggressive agents. Starpil
A hair puller is applied 24 hours after waxing as a follow-up treatment to flush and heal the skin. Helps reconstruct skin cell membranes. Eliminates the hairs under your skin to prevent future ingrown hairs. Its ingredients also tone and firm the epidermis and protect against external aggressive agents.

The fragrant bouquet of fresh flowers and sweet sugar gently exfoliates to leave skin velvety smooth. This unique product is a triple threat as a cleanser, scrub, and moisturizer all in one convenient package. The sweet creamy lather rinses cleanly away, revealing softer, velvety smooth skin. Mild enough for everyday use.

A luxurious spa-quality, oil-free sugar scrub for the entire body. Gently exfoliates and moisturizes at the same time, without leaving an oily residue, which can clog skin and create breakouts.  Excellent to help dislodge ingrown hairs after waxing or shaving. Perfect for retail and comes in a case of 18 units!

After Wax care is a critical element to the success and client satisfaction of your waxing services. We offer products from all the major brands to ensure your success. From numbing products to wax solvents, we've got it all.

Friday, March 12, 2021

Selfie Prep!

Up your social media posting game to pro-level with this amazing LED Ring Light. It is a unique light source that envelopes your subject in soft, nearly shadowless light that is very flattering to skin tones and renders interesting catchlights in the eyes of your subject. Perfect for product pictures too!

10.2" Diameter Selfie Ring Light with Tripod Stand and 2 Phone Holders

This dimmable LED Beauty Camera Ringlight is for Makeup + Photography + YouTube Videos + Vlogs + TikTok + Instagram + Live Streaming! It's compatible with iPhone and Android Phones! 


  • Ring Diameter: 10.2 inches/26cm
  • Lighting Modes: Warm / Cool / White
  • Color Temperature: 3000K to 6000K
  • Dimmable Brightness: 10 levels
  • Brightness Range: 1100 to 2200 lm
  • Cable Length: 10 feet / 3 meters
  • Height: 16 to 53 inches
  • Power Supply: USB
  • Input/Output: 5V 2A/10W
  • Bluetooh: V4.0
  • Phone Holder Width: up to 3.2 inches (flexible) / 3.6 inches(fixed)
It's extendable from 16 inches to 53 inches, this product can be used as a desktop tripod, as well as a long-standing tripod also. Our weighted iron tripod base provides increased stability that prevents the device from tipping over. Making it ideal for filming treatments or protocols while being hands-free.

Pro Tip: Set up a "selfie station" for your client using the ring light. Happy clients will love taking pictures of the results of the services you offer, and will want to share!

Thursday, March 11, 2021

Tearing Down Sterotypes - One Wax at a Time

 As you may have noticed, we Pure Spa Direct team members are a little obsessed with waxing. We love the trends, we love trying new wax, and we love reading about it all!

Skin Inc magazine published a fantastic article regarding the shifting trends in waxing recently. In the article "The Changing World of Hair Removal," Cali VanAelst, national trainer for Cirepil by Perron Rigot, explores how waxing is breaking stereotypes - being beauty stereotypes, gender stereotypes, and more. 

The beauty industry is one of acceptance and empowerment, and no one is in a better place to promote body positivity than a waxer! Just because your client is there to get a Brazilian doesn't mean she also wants an underarm wax.....but maybe she does! Figuring out how to offer add-on services in an understanding manner is going to be key, and those in the industry who nail that will see much success.

Cirepil, one of America's best-selling wax brands, is taking a very open and broad approach. This year, they have introduced their new Tattoo wax - wax designed not only to remove hair but also to refresh tattoos! 

The beauty of our industry is the beauty of all people, and we love brands who are supportive!

What stereotypes have you seen being broken recently?

Wednesday, March 10, 2021

Tea Tree Wax

Tea tree oil has been used to treat various skin conditions for many years and is known to soothe sunburn and other burns, making it the perfect companion for waxing products. 

Harley Tea Tree Strip Wax incorporates the trusted benefits of healing tea tree oil with the perfect balance
of refined resins and titanium dioxide to create something truly special. 

Tea Tree Strip Wax for the cases where the skin is dehydrated, dry, and sensitive. Ideal for the larger wax area such as the legs, back, chest, and arms. A very low melting temperature and high-quality ingredients ensure a more comfortable treatment experience and a silky smooth result. 

Now, with the added anti-inflammatory benefits of tea tree oil, the risk of skin irritation is reduced even more. The gentle anti-inflammatory properties of Tea Tree Oil make this wax even softer on your skin.

Tuesday, March 9, 2021

Nurture the Scalp

Discover Nioxin's range of products specially formulated for thinning hair. From shampoos for thinning hair, hair growth products to thickening styling products, Nioxin has the best solution for your hair needs. 

Besides shampoos and conditioners, they have an assortment of products that make a great add-on service at the shampoo station. Your clients will be wowed by the results, and ask for it every time!

Nioxin Scalp Renew Dermabrasion Treatment

It's an anti-aging scalp dermabrasion treatment to help regenerate and revitalize scalp skin through exfoliation. Acting like a scalp facial, this Nioxin Dermabrasion Treatment is exclusively for in-salon use. Experience scalp exfoliation that removes build-up on the scalp to restore it to a good condition.
This scalp dermabrasion also helps accelerate skin surface regeneration.

How To Use:

  • Recommend to your clients every 30 – 45 days.
  • Apply to dry scalp in a grid-like pattern.
  • Massage onto the scalp for 1 minute.
  • Leave on the scalp for 10 minutes.
  • Rinse well and follow with recommended NIOXIN 3-Part System.
  • Suitable for color-treated hair.

It's an anti-dandruff leave-on treatment proven to help prevent and relieve the symptoms of seborrheic dermatitis, dandruff, and other scalp-related issues such as flaking, dryness, and itching, leaving the scalp 100% flake-free. The dermatologist-tested ingredients gently cleanse your scalp, helps to restore its natural balance, and control hair moisture.

Features & Benefits
  • Combats and controls dandruff.
  • FDA-approved active ingredients.
  • Helps prevent and relieve the symptoms of seborrheic dermatitis and dandruff, such as scalp irritation, flaking, redness, and itching.
  • Help prevent recurrence of dandruff.
  • Reduces flaking and scalp irritation*. (*associated with dandruff)
  • Reduces hair breakage due to scalp itching*. (*associated with dandruff)
  • Clinically and Dermatologically tested, for all hair types.

Helps prevent and relieve the symptoms of seborrheic dermatitis and dandruff, such as scalp irritation, flaking, redness, and itching. Helps prevent the recurrence of dandruff. For all hair types!

How To Use:

Always wear gloves when applying Nioxin Purifying Exfoliator professional treatment to a client's hair. Apply to dry scalp and hair in a grid pattern.


Place the applicator tip near the scalp at the center front of the client's hairline. Apply product to scalp from front hairline to back hairline. Working in vertical sections no more than 1 in (2.5 cm) apart, apply to the entire scalp.

  1. Apply product from ear to ear, over the top of the client's head.
  2. Working in horizontal sections no more than 1 in (2.5 cm) apart, apply to the entire scalp.
  3. Apply product to the entire hairline. Take care to keep the product out of the client's eyes.
  4. Massage the scalp gently for 5-6 minutes using the Circle-in-Circle massage technique.
  5. No heat required. After processing, allow for a 3-minute pause, rinse product from client’s hair with warm water, while gently working the treatment out of hair.
As an extension of facial skin, the scalp requires the same attention and treatment. The Nioxin range of products is designed to strengthen, nourish and repair hair from its foundation. As scalp health supports hair health, this provides the perfect foundation for thicker, fuller-looking hair.

Monday, March 8, 2021

Who's Behind the Mask?

Does that ever happen to you?  Someone knows you, but you can't really tell who it is because his/her mask is covering half their face!  Well not anymore folks!  We sold a bunch of Smile Masks last week.  Say goodbye to those awkward moments and say hello with a smile!  My personal favorite is the Camo Style Smile Masks...but what do I know, I'm just a shipping guy!


Sunday, March 7, 2021

For Tired Feet

Just added, at a perfect price, is this phenomenal collection for pedicures!

Barefeet Clean Pedicure Astringent

This multi-purpose astringent is essential for a variety of professional beauty treatments. It helps cool, deodorizes, and refreshes hot, tired feet. A versatile astringent can be used at the start and end of a pedicure service.

Barefeet Soak Pedicure Bath is used to clean, cool, and deodorize at the start and end of a pedicure

Barefeet Cool Pedicure Gel is an icy-cold gel that contains menthol, camphor, and peppermint oil for a relaxing experience. It's a deep penetrating, soothing solution for tired feet.

Barefeet Pedicure Scrub gently massages and buffs the feet while removing dead skin, breaking down calluses, and softening the skin.

Lastly, Barefeet Cream Moisturizer is a moisturizing foot massage lotion for feet, legs, and knees with botanical extracts. 

  • A unique blend of botanical extracts and super emollients
  • Applies easily and absorbs quickly
  • Helps moisturize rough, dry surface skin
  • Use on feet, legs, and knees
Pro Tip: Add on Cooling Therapy Knee High Treatment Socks to enhance the experience and ensure client satisfaction. 

Help your clients say goodbye to those "my feet are killing me" moments!

Saturday, March 6, 2021

Retail for Lash Care!

It's all about the lashes. Clients are coming to you for lash tinting, lifting, perming, or extensions. How are your clients caring for their lashes at home? We have some must-have retail products to give your clients the best results, and keep them happy between services!

Ardell False Eyelash Cleaning Kit - Spray + Cleaning Tool

Ardell False Lash Cleaning Kit provides all the right tools to conveniently cleanse and care for false 
lashes and extend the product life for multiple uses


  • Easy to use cleaning spray and lash tool help remove old glue and residue
  • This formula cleans, conditions, and refreshes false lashes to reuse
  • Revitalize your lashes and help extend the life of false eyelashes

This moisturizing after-care pen for eyelash lifting services is a high-quality serum! Lash Moist is a softening post-treatment solution, essential after every eyelash lifting service. Available in a slim mascara tube, this product also works well as a home care option for clients in-between treatments. 

Recommend that clients use it twice a day for a week after any eyelash tinting or lifting service.

New RefectoCil Styling Gel is here! Color protection, care & style in only one step! Care, protection & style for tinted lashes and brows - the unique color protects formula shields the lashes and brows so they appear freshly tinted for a longer time. D-Panthenol binds moisture and provides shine. In addition, unruly hair is fixed in the desired position.

Utilizing cutting-edge ingredients, preserves youthfulness of the lashes and brows by thickening, lengthening, conditioning and darkening. Myristoyl Pentapeptide-17 increases eyelash thickness and length while Apple Stem Cells encourage hair to grow thicker and longer while preventing graying. Pterocarpus Marsupium Bark Extract works to prevent the loss of hair over time.

Friday, March 5, 2021

Get Skin "In Shape" For Spring

Help reverse signs of aging by adding Microcurrent to your offerings!

Benefits of Microcurrent:

  • Improves facial and neck muscle tone
  • Lits jowls and eyebrows
  • Rejuvenates the skin
  • Reduces the appearance of fine lines and wrinkles
  • Reduces puffiness
  • Evens skin tone
  • Improves facial circulation
  • Increases lymphatic drainage
  • Increases product penetration
  • Acts as a sun damage treatment
  • Reduces cellulite
  • Enhances the body's natural collagen and elastin production
  • Re-hydrates the skin
  • Increases cellular metabolism
  • Improves hormonal balance which aids in the successful treatment of acne
  • Tightens enlarged pores
  • Reduces pain 
Our best-selling unit is the Meishida Micro-Current Skin Lifting System.

The Micro Current Machine has two important functions during a facial treatment. Its main function is to introduce water-soluble products into the skin. When using Biowave, there are two poles, negative(-) and positive(+). Microcurrent enhances the ability of active molecules to penetrate the skin surface. Its benefits are wide and far-reaching: it increases the skin’s absorption capacity, minimizes wrinkles, and normalizes the skin.

Microcurrent is so effective it's known as an alternative to surgery and has become one of the most sought-after services. Its results work best when offered cumulatively, and are ideal to offer in packages!

Thursday, March 4, 2021

Top Selling Waxing Trolleys

Keep your waxing supplies close and organized with the Gloss White Waxing Trolley by Whale Spa.

This is an effective and compact waxing trolley! Featuring 1 drawer and 2 shelves, there is room for your wax warmer, as well as your implements, supplies, and products for your services.

Dimensions: 18"L x 13"W x 33"H

Benia 3 Shelf Metal and Glass Trolley

The Benia 3 Shelf Metal and Glass Trolley in white have a simple and practical design. It is equipped with
3 roomy shelves to place the equipment. It has full mobility thanks to its four easy-glide wheels.

Dimensions: 23" x 18" x 31"

The Hadlee Wood+Metal esthetician Trolley merges beauty, strength, and utility. The box joint shelf construction offers strength and an appealing look. The minimalist metal frame is finished in an attractive high-temperature paint with a delicate sheen texture. The durable easy-glide wheels make mobility a pleasure.

Dimensions: 17.75"W X 13.25"D X 34"H

Looking for a different style? Click here! has a large selection of spa carts and trolleys for your spa’s needs. Browse our selection of locking carts, rolling esthetic cabinets, rolling utility trolleys, salon trolleys, and even spa carts with sliding shelves and trays. Popular styles of esthetician trolleys have back guard rails to prevent accessories from falling off.

Wednesday, March 3, 2021

New CND! The Colors of You!

We just added the new CND line for spring 2021! 

Introducing The Colors of You, CND's new Spring collection that presents a collection of colors that celebrates and promotes positivity and individuality - including Peach Pink, Pale Gray, light Pastel Yellow - across age, gender identity, race, and perspective. Spring 2021 trends explore the importance of emotional well-being and the celebration of the individual.

Not only do I love the colors, but I love the message. After the past year, some positivity and good vibes are much needed!

Available in Shellac:

Available in Vinylux

Tuesday, March 2, 2021

Beautify and Organize - DIR Color Bar Does Both!

 Update your hair color space with a convenient and organized Color Bar by DIR!

The DIR Color Bar Granite is beautifully balanced with a wooden finish along with a granite countertop for easy cleaning and everlasting use. 

Targeting salons and color bars, this unit features a double-layered chemical storage rack. Back section for not everyday used chemicals and front sliding cabinets for daily-used chemical house in stainless steel racks. This unit also utilizes a large pull-out drawer along with two cabinets below for towels and storage, along with a side drop-in opening for unwanted towels or trash. The stainless steel sink also comes with a single handle faucet and drain assembly, all water supply lines included.

This is a beautiful way to update your space! Who said a beautiful space couldn't be functional as well?

Not in the budget to add a whole color bar? You can still get organized! Check out our best-selling Color Tube rack today!

Monday, March 1, 2021

Looking to Accelerate Your Hair Color?

Well we have a product for you!  TCA - The Color Accelerator for Hair / 4 oz. by Dennis Bernard was a HUGE seller last week.  We sold so many boxes of these last week that I had to do some research on this item.  It turns out that the color accelerator also aids in gray coverage.  Maybe I'll tell my mother about this product, or maybe not!...but what do I know, I'm just a shipping guy!