Friday, June 29, 2012

VROOOM VROOOOM...Babyliss PRO's NEW Volare Dryers: THE PROFESSIONAL LUXURY DRYER WITH A FERRARI-DESIGNED ENGINE

Yes, you read that correctly! Babyliss PRO (a world-wide leader in the beauty industry) has (oddly enough) paired up with Ferrari (yes...THAT Ferrari!) to design the high-performance, luxury hair dryers in the Volare collection.


According to www.babylissus.com, these dryers feature a "Ferrari-designed V12 engine," an ultra-efficient, high-speed, turbo-powered engine designed for maximum airflow, minimum weight, and low vibration, all of which delivers faster drying for the salon professional with a "need for speed!"


Ferrari-Designed V12 Engine: Designed for Performance & Longevity

  • V12 Engine: Offers smooth run and high torque for superior performance
  • World's 1st Ball-bearing blow dryer engine: Significantly reduce friction and vibration for a smoother, high-performance operation
  • Extended Engine Brushes: Provides up to 300% longer engine life than that of typical dryer motors
  • Ferrari Engine: Produces more torque and less disruption of air to produce greater air pressure and stronger airflow
  • Precision Insert-Molded Construction: Improves rotor stability and, in combination with the ball-bearing design, results in a higher-performance engine
  • Turbo Power: Increases air pressure up to 15% for faster drying
The Babyliss PRO Volare is available in 2 sizes, and each size is available in 2 colors....Black, and Ferrari Red, of course! 

This full-size dryer delivers intense air pressure and includes a turbo button for an instant burst of extra-powerful air for high-speed drying. Two concentrator nozzles in different widths come standard with the Volare V1, and it features a nano titanium-infused grille for superior heat and a tri-port ionic generator to maximize hair's shine.
  • Ferrari-designed V12 engine
  • Turbo-boost button
  • Tri-Port ionic generator
  • Nano Titanium technology
  • 6 heat/speed controls
  • 2 ultra-thin accessory nozzles
  • Made in Italy
  • 2000 watts
  • Limited 4-year warranty

Volare V2: Mid-Size Dryer
The Volare V2 is an ultra-efficient mid-size dryer that delivers the same superior air pressure as the V1. The V2 includes a turbo button for an instant burst of extra-powerful air for high-speed drying. Two concentrator nozzles in different widths come standard with the Volare V2, and it features a nano titanium-infused grille for superior heat and a tri-port ionic generator to maximize hair's shine.
  • Ferrari-designed V12 engine
  • Turbo-boost button
  • Tri-Port ionic generator
  • Nano Titanium technology
  • 6 heat/speed controls
  • 2 ultra-thin accessory nozzles
  • Made in Italy
  • 2000 watts
  • Limited 4-year warranty


I have to admit, at first glance, I thought..."C'mon now, are you serious?" However, after some thought, I am totally intrigued! Plus, if it dries hair faster, with less effort, a $200 FERRARI engine is definitely worth it - especially for busy salons drying head of hair after head of hair, all day long. Maybe it is my fascination with cars and driving fast, but I think the collaboration between Babyliss PRO and Ferrari is cool as heck! What do you think? Cool, or a bit much?

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