Monday, March 31, 2014

Intrinsics Facial Caps

These facial caps by Intrinsics remind me of the lunch ladies in my middle school days. Now I'm sure there are other uses for these as they were selling fast this week. They do always sell during tanning season so it could have something to do with that... why? I have no idea... I'm just a shipping guy! See our great Intrinsics Facial Caps HERE!

Sunday, March 30, 2014

Guy's Faces Need Love Too!

With the warmer weather springing (get it? Spring? moving on...) into action almost everyone is talking about skin care. Out with the cold and old skin, in with the warm and glowing skin!  Now by almost everyone I mean, women. What about the men?  We all have seen the rise of male oriented services (MANzillian, MANicure- not male specific but you get the idea, etc) and more men freely going in for treatments. So what's the deal with men not flying into the spa/salon with the hoards of women when the warmer weather begins creeping in?

My guess is they are not aware of the importance of spring skin care (c'mon, you know sometimes it takes men a little longer to fully grasp beauty benefits!)

Men's faces are just as sensitive to winter's war as women's. The skin becomes dehydrated, itchy, annoyed by the wind and sun. Even men who have giant beards covering half of their face need to embrace spring cleaning!

A very easy add on (and at home retail goldmine) is an exfoliating treatment. Educating your male clients (and friends, family, significant other etc) on the why they should add exfoliating into their grooming routine (if they don't have a grooming routine...sit that guy down and learn him a thing or two immediately).

For men, not only does exfoliating help clear away dead skin cells it can also help prevent ingrown hairs. (soft, smooth skin...I never met anyone who thinks "nah I'm good with my dull rough skin, no exfoliating for me!") Men generally have larger pores and more facial hair which is a lovely combination for oil, dirt, sweat and what not to get trapped. All of that gunk and dead skin can lead to breakouts; all of which can be helped by exfoliation!

Here are some of our male specific businesses top picks for exfoliating treatments (and of course, retail items for the guy who wants silky smooth skin but doesn't want anyone to know he cares)

POURELLE COSMETICS Exfoliating Papaya Peel Off Mask
Vanilla & Conker Tree Seeds Exfoliating 2-in-1 Mask-Scrub
Enzyme Masque
SPA PANTRY Ground Coffee
SPA PANTRY Ground Loofah

Some other items your guys will need for at home:

Face Brush / 5.25" x 1.75"
Exfoliating Massage Gloves 
Face Chamois

Saturday, March 29, 2014

Your Retail Display and Attracting Clients

What is the first thing your clients see when they walk into your spa? It is said that often times clients will decide if they like a spa within the first few seconds of arrival. The location of your retail area and what products you are offering are key factors in boosting retail sales and repeat visitors. The reception desk is also a great place for small point of purchase items like travel size hand creams and lip balms.

The design of your retail area is a main focus point for attracting clients. It is best to have only a couple of each item displayed, as to not look too overcrowded. Also, by keeping the display area fairly simple, your products will stand out more as well. The use of light is important for enhancing the visibility of your products and storage drawers are perfect for keeping the extra items tucked away.

You can also increase the power to attract clients by engaging all the senses! Choosing the right sounds and scents along with an awesome retail display will play a key part in repeat clients. You can scent your business beautifully throughout the day with the Scent Linq! This unit provides an easy way to scent your space 24/7 without the hassle of plug outlet units, reed diffusers, candles or aerosol sprays that don’t last.

Keep your clients coming back with strategically planned sights, scents, and sounds!

Friday, March 28, 2014

This Portable Makeup Chair Makes Your Life So Easy!

Pure Spa Direct offers a wide variety of hydraulic makeup chairs, perfect for use in salons, but my clients tell me all the time how they really need a good quality, sturdy chair that is easy to transport. Since many makeup artists perform their services on-the-go, a portable chair is necessary!

Look no further! This beautiful black aluminum Makeup Chair is just what the Makeup Artist ordered! The tall 29" height is the perfect height for makeup application, the all black motif is beautifully professional, and the light weight makes bringing this chair on assignment with you a breeze! Check it out today!



Features:

  • Beautiful new all black aluminum makeup director chair
  • Professional chair for makeup and beauty assigments
  • Heat-cured, powder-coated aircraft aluminum frame
  • Stainless steel hardware
  • Foldable, portable and lightweight
  • Black Sunbrella fabric seat and back

Dimensions:

  • Seat Height: 29"
  • Seat Depth: 16"
  • Overall chair dimension (LxWxH): 22.25" x 19.5" x 43.25"

Thursday, March 27, 2014

Pain In The Neck...Massage Therapy News For Chronic Neck Pain

Multiple, hour long sessions every week are more effective
in treating chronic neck pain than shorter or less frequent sessions
It's no secret that massage therapy is highly effective in the management of chronic pain. Are your client's coming in for long enough sessions frequently enough to gain the most benefit?

I was just reading a study done by the Annals Of Family Medicine that concluded multiple, hour long sessions every week are more effective in treating chronic neck pain than shorter or less frequent sessions. According the the Annals Of Family Medicine, neck pain is the 8th leading cause of disability in America and the 4th worldwide! 

Do you find a majority of your clients coming in specifically for neck pain, or asking for extra attention on their neck? As with most things, prevention is key. Educating your clients on stretching, awareness of proper posture and of course regular massage therapy will ease their pain. Educating them on the effectiveness of weekly hour long sessions for chronic pain is huge. Within a few short weeks, clients who usually come in monthly or every few months should notice a decrease in their daily pain and hopefully, increased range of motion in their neck (generally speaking, not taking into effect specific injuries/issues).

As always, having effective items for your clients to use at home will aid in the pain relief (and endear them to you even more!)

Here are a few of our massage therapists top picks:

Biofreeze (especially the roll on...clients can take it with them for easy application wherever they go!)