Showing posts with label skin concern. Show all posts
Showing posts with label skin concern. Show all posts

Thursday, March 17, 2016

Boost Your Profits For Under $500!!!

For under $500 you have the ability to expand your facial and retail sales, it IS that simple! By incorporating a skin scanner into each clients consultation.

A skin scanner uses black light and magnification to show variety of skin imperfections, that are undetectable with the naked eye. There are mirrors inside so the client is seeing exactly what you see. This gives you the ability to explain how and what services will be most effective for their concerns. It shows the client your commitment to their skin concerns, endearing them to you. This makes it easier to recommend more services to enhance results, offer package services, upsell add on services, an it opens up the doorway to retail specific products to them (the spascriptive pad is perfect for this!).

With everyone getting ready for prom, wedding and the Spring/Summer seasons, healthy skin is a top priority. This is one of many tools on the market today that can set you miles apart from your competition, don't get left behind!

Thursday, July 31, 2014

Aging Skin Concerns

I recently read an article regarding a study done by a global consumer marketing firm, it found women over the age of 45 are finding it difficult to find the right skin care products for their skin type. With the abundance of anti aging (and general) skin care products on the market today, it can be overwhelming as a consumer to know which will work best.

Estheticians and cosmetologists are in the perfect position to educate people on their skin care routine and products needed to achieve optimal results. Many times, people may think they are using great products based of off brand recognition, or claims of super hydrating fountain of youth good for everyone products, when in reality they could be doing more harm than good.

Offering complimentary a skin analysis and consultations is a perfect opportunity to educate your clients, suggest different customized menu options and provide customized retail products that compliment your services. Taking this time to educate your clients, listen to their concerns, and offer suggestions will boost their confidence and loyalty to you and your business instantly!