Showing posts with label salon retail displays. Show all posts
Showing posts with label salon retail displays. Show all posts

Thursday, March 8, 2018

Amp up Retail

This industry is run on professional products, and retail is a key to a successful business. Are you looking to step up your retail?

We have a new retail display. Its wood finish is perfect for a rustic look! It is beautifully finished and designed to optimize your retail selection.

Rustic Wood Grain Finish Retail Display Shelf with Black Metal Frame by BIGA

The shelves have a raised border to keep your items on the shelf in case of accidental bumping.

Details:
Rustic Wood Grain Laminate Finish
Three Shelves with Raised Border
Shelf Size: 47.25"W x 11"D x 12.5"H between shelves
Black Powder Coated Frame Finish
                                                 
In fact, I would love you show you my top 3 retail products!
  1. Salt Lamps! The healing power of Himalayan salt is trending everywhere. Help your clients bring some of that relaxation home for everyday use. 
  2. Face Masks!! BeautyPro Purifying 3D Clay Mask with Activated Charcoal. This 2 part mess free clay sheet mask offers a fabulous at home treatment. Pores will be noticeably minimized and the face will feel firm and rejuvenated. Suitable or all skin types, the mask comes in two pieces to comfortably cover both the T and U zone sections of the face. Mask are all the rage, especially on social media. Offer a large variety for your clients!
  3. Teeth Whitening kits! It doesn't matter what kind of business you have, this product is all inclusive! The Deluxe Home Kit provides professional teeth whitening at home. The stable, powerful whitening agents effectively and quickly remove hard to dissolve stains, for your whitest smile ever. Special ingredients densify teeth and protect against sensitivity. Patented custom-mold tray forms to your teeth instantly without any boiling. Details include

  • Patented instant activation dual-chamber formula.
  • Formulated to reduce hypersensitivity & strengthen tooth enamel.
  • Highly effective 12% hydrogen peroxide gel with no sensitivity.
  • Visible results in as little as 5 days with only 12-15 minutes of daily wear time.
  • Guaranteed to have a long shelf-life.
  • Patented mouth tray that is comfortable, adjustable, & flexible.

Need some retail ideas? Click here


Thursday, August 11, 2016

Everyone Loves A Good Pony!!

Seriously...I cannot LIVE without a ponytail holder around my wrist!

I'm sure your clients feel the same. Make sure they see this beautiful display of pony holders  at checkout for a quick grab add-on! This display of 32 super flex ponytail holder 3 packs, in 4 assorted colors purple, black, clear, and ivory. Flexible ponytail holders are a great fashion accessory: grips hair firmly and helps prevent breakage and split ends with virtually no snagging, knots, or tension on the scalp. Great for all hair types!

Happy Selling!

Saturday, November 10, 2012

Tips for Retail Success

We are barely past Halloween, and yet the time has officially come for all spas, salons, wellness centers and medi-spas to stock up on the holiday retail.  While retail products should be an integral part of your business plan year round, the holidays provide an additional impetus for your clients to browse, shop and buy.

We always advise our clients to retail, but the question is How? How do you transition from having products on display to constantly needing restock your shelves?  Well, here is a handy little guide:

Tips for Retail Success:

  1. EDUCATION.  Become THE source for information for all things retail by educating you staff.  Hold multiple training workshops and dispense reading materials so that your employees are able to comfortably and knowledgeably explain the following for all products.
    • Purpose
    • Ingredients
    • Features
    • Benefits
    • Application Procedure
    • Potential Reactions
    • Brand History
  2. TESTERS.  One is much more likely to purchase a product when he or she can touch it, smell it, taste it, etc.  When you shop at stores such as Sephora or Ulta, there are samples for virtually every single product.  By investing in at least 1 tester per retail item, your clients will be significantly more likely to invest themselves into the product.
  3. INCENTIVE PROGRAMS.  As a Salon or Spa owner, your main focus is increasing your business profit.  One of the main focuses for your employees, however, is increasing their personal income.  Have your goals meet in the middle by providing incentive programs and contests for selling retail products.  Just as your clients need a little push to invest in retail, your employees need motivation for selling products and boosting business. By offering bonuses or a rewards program for top sellers, you can boost sales, profits and company morale! In addition, certain manufacturers have their own rewards program in place.  By selling their products, you receive samples and complimentary items.  These free gifts can then be passed on to your victorious employees, at no expense to you. A total Win-Win-Win!
  4. INTEL. The easiest way to decide what products to retail is to get the information directly from the source: your clients!  Train your employees to be engaging and asking key questions, including the following:
    • What hair/facial/nail products are being used at home.
    • Opinions about said products.
    • Upcoming plans and events, such as vacations, weddings, graduation etc.
    • Personal cosmetic and aesthetic concerns.
    She was just introduced to her spa's new retail selections.
  5. AN EXPERIENCE.  According to Jill Van Ausdal of The Spa at Stein Eriksen Lodge, you can increase retail sales by providing an all-encompassing experience instead, rather than just providing a single treatment for your client.  When the service is taken from a treatment to an experience, retail automatically becomes a part of the equation.
The team here at Pure Spa is literally chock-full of information, facts, figures, ideas and suggestions.  If you need help deciding what to retail or how to retail it, give us a call any time!