Showing posts with label industry news. Show all posts
Showing posts with label industry news. Show all posts

Thursday, January 10, 2013

New Study On Treatment Of Knee Osteoarthritis

For years, many people have treated their knee osteoarthritis solely with medications which have potentially serious side effects with long term use.

For many, losing the ability to perform activities they enjoy due to the pain it causes is enough to lead them into depression or give up on trying any activity at all.

A new study conducted by researchers in Kentucky has found that the use of Biofreeze allowed patients with pain from osteoarthritis of the knee to perform tasks with less pain than those given a placebo.

According to the study, 20 people were given either Biofreeze or a placebo and asked to perform 5 different tasks. In 4 of the 5 tasks the people who had used Biofreeze reported a decrease in pain while the placebo group did not.

While there were no indications that the Biofreeze helped with actual performance of the tasks, the fact remains it decreased the patients' pain. Less pain can lead to a more fulfilling life.

While Biofreeze is in no way intended to replace medications or medical advice, it is a great addition to treatment for those suffering from knee osteoarthritis pain, as well as a great new avenue for retail sales growth for your practice.

If you don't already have Biofreeze in your office or to retail to your clients, it is a great product that will result in many thankful clients.


Thursday, November 29, 2012

Medical Massage On the Rise

When people think of getting a massage most think of it as a luxury, not a medical necessity. A new study sponsored by the American MassageTherapy Association shows a rise in people seeking out massage therapy for aid in medical conditions and prevention.

According to the study:
  • 75% of individuals claim their primary reason for receiving a massage in the past 12 months was medical (43%) and stress (32%) related. Medical reasons include pain relief, soreness, stiffness or spasms, injury recovery, migraines, prevention, and general well-being.

  • 87% of individuals view massage as being beneficial to overall health and wellness.

  • 89% of consumers surveyed believe that massage can be effective in reducing pain; with 29% of respondents admitting they have used massage therapy for pain relief.


What is even more exciting is that traditional medical care providers are recommending massage therapy as a viable care option for many health related issues!!!

According to the study

  • 50% of respondents indicated that they were encouraged by their doctor to receive a massage.
  • 61% of respondents said their physician has recommended they get a massage.
Products such as the Thumper Maxi Pro Massager are helping massage therapists to effectively enhance an already beneficial massage by increasing circulation and releasing muscle tension.

The industry has come a long way in gaining respect and legitimacy from both medical professionals and the general public.