Showing posts with label increase retail sales. Show all posts
Showing posts with label increase retail sales. Show all posts

Tuesday, February 14, 2017

Spring Cleaning!

We just got this new item and I am excited to share it with you - check out this Makeup Brush Cleansing Pad!


This is a makeup brush cleansing pad in the shape of a heart. How adorable! This can be used by makeup artists or anyone who uses makeup brushes. What a great retail item! They are reusable and easy to clean.

Everyone who wears makeup needs one of these. How often do you clean your makeup brushes? They should be cleaned at least twice a month. This is an easy way to do this chore. 






To deep clean your brushes, put Make-up Brush Cleaner in a small bowl. Then dip your makeup brush into the solution (take care to keep the ferrule dry). Gently swirl the brush back and forth on the cleansing pad until all makeup residue is gone. Rinse in clean water, re-shape and lay flat to dry. 




Sunday, March 3, 2013

Malibu C Swimmers Wellness Kit - Stock Up to Retail to Your Clients!

Happy March! We've almost made it through winter, and I, for one, am extremely excited to see Spring. What does spring mean for your spa or salon? Getting ready for summer, of course!

The #1 item you need to stock up on for summer to retail to your clients is the Malibu C Swimmers Wellness Kit. All of your clients are coming in wanting to lighten their hair for that carefree summer look, but then they will be swimming, surfing, and sunning - which is so hard on their hair.

Keep your clients' locks looking their best, ensure your client's loyalty by looking out for their hair maintenance, and increase your profits for the year by retailing this great product!

Why Your Clients NEED This Kit:
  • This gentle restorative system nourishes, strengthens and protects while preventing damage and discoloration caused by exposure to pool, spa or ocean water
  • Naturally removes damaging mineral deposits and toxins left on hair from pool, spa or ocean water
  • Effectively lifts out green discoloration by removing copper build-up
  • Restores manageability, vibrancy and moisture
  • Adds unmatched shine, flow and movement of hair
Stock up today on this and the rest of the fantastic Malibu C line of products - summer will be here before we know it!

Friday, October 26, 2012

Things Looking Up? US Spa Revenues On the Rise

ISPA reports that in 2012, the US Spa industry saw a 4.5% increase in revenue over the previous year, something that translates to a total revenue in the tune of $13.4 billion this year. That is great news for every spa and salon owner out there!

What is interesting is that the same report from ISPA also notes that a whopping 83% of all spas polled made some sort of change to their business this year.

In order to remain competitive and relevant in this world, we must always be evolving. The same goes for your business! I have listed a few suggestions below that you can easily implement in order to maintain your competitive edge!
  1. Expand your treatment menu. Add seasonal treatments, as well as specialized treatments for men, teens, or other niche markets.
  2. Take an "A LA CARTE" approach. Clients are looking to customize their treatments more and more. Schedule blocks of time and allow clients to choose from a variety of shorter services to fill up the block of time.
  3. Offer fresh, new, and exciting retail lines. Only offer retail products you are proud to offer - your excitement will be infectious, and you will sell a whole lot more if you love the products! 
  4. Offer drinks and small refreshments in your reception area. By offering even simple touches of hospitality, word will spread like wildfire that your business offers an experience, not just treatments.
Contact Pure Spa Direct at 800-434-0018 today to speak with our friendly Customer Service Reps about these, and many other ideas to expand your business and continue to grow! 

Friday, July 13, 2012

Body Drench Moisturizers: A Sweet Treat for Light Summer Moisture

I have so many clients, especially tanning salons, who SWEAR by the Body Drench moisturizers. Having never used Body Drench products, I did not really understand the appeal. Recently, however, Pure Spa Direct added the new Body Drench Fruity Treats scents for summer, and I finally decided to take the plunge and try one.




WOW was I surprised! While it is nowhere near as thick and creamy as the body butters I usually lean towards, the Body Drench Island Coconut Lime has made it to my regular rotation! It is so much lighter than a body butter, making it the perfect summer moisturizer. This moisturizer smells great too - pairing classic summer coconut with citrus lime gives this moisturizer a fun twist on a classic! 

With the heat wave that has been rolling across the US for the past few weeks, I am sure I am not the only one who dreads applying moisturizer. The Body Drench moisturizers, though, are light, easily absorbed, and do not leave behind a greasy film - all of which, in my book, are major requirements for summer moisturizer application! I doubt it would hold up to my crocodile legs in the winter, but for summertime, whenever the temperatures are soaring to 98+ degrees, my skin will still feel refreshed.

According to Body Drench, their moisturizers are inspired by healthy, smooth skin, and their exclusive blend of botanicals and moisturizers will have skin looking and feeling its best. Since Body Drench moisturizers are mineral-oil free, they are a great retail item for spray tanning clients! If your clients are looking for variety, the Body Drench line will provide some great retail options to increase your profits for the year.


Body Drench Fruity Treats




Saturday, April 7, 2012

Beauty Gone Wild! Fun Animal Prints Invading Spas and Salons Nationwide

Ahh, the carefree feeling of summer is just around the corner. When I think summer, I think fun, and you should too! 


To spice things up a bit in your spa or salon, consider adding fun animal prints - they scream fun and carefree, and will excite your clients to see some upbeat, fun designs!


I have included below some fun products, no matter what sector of the beauty industry you are in - both for use in your treatments, and to retail to your clients so they can have fun at home too!


Nail Salons
  • Animal Print Foot Files - these low cost foot files are perfect for use in a pedicure, and cute enough to give to your client to bring home after their treatment!
  • Animal Print Nail Files - add some fun to every manicure, and send your client home with this adorable file to continue the fun!
  • Zebra Print Cuticle Nipper - these nippers work wonders on ragged cuticles, and the understated design should boost your spirits each time you look at them!


Hair Salons


Spas




Makeup Artists and Mobile Beauty Professionals
No matter what your business is, adding fun animal prints will perk up your space and leave you feeling refreshed and upbeat! 

Friday, January 27, 2012

Stimulate Your Menu by Adding a Dry-Brushing Service or Add-on!

Its a New Year, and I am sure all of you spa owners are looking to stimulate your service menu! An inexpensive service to add (or add-on treatment to offer!) is dry skin brushing.

It is well known that the skin is the largest organ in the human body, and taking good care of your skin helps with overall health. Dry skin brushing is a great way to exfoliate, improve circulation, combat cellulite, and more. While this is a treatment clients can perform on themselves at home, getting started by having a professional treatment in your spa is a great jump-start! Not to mention....it is a whole lot more relaxing to have someone else dry brush you than attempting to dry brush your own body!

Benefits of Dry Brushing
  • Exfoliates dead skin cells
  • Improves circulation by stimulating top layers of skin
  • Helps boost immune system
  • Aids in lymphatic drainage
  • Excellent anti-cellulite treatment
  • Helps rid the body of toxins
  • Can help even muscle tone and redistribute fat deposits
Dry brushing is a great treatment to offer when the seasons are transitioning, since the skin is sensitive to environmental changes. Dry brushing is performed with your choice of a number of tools: loofahs, sisal, "paint" brushes, body brushes, exfoliating gloves, and more.

Check out the video below to view the technique, as well as some of the benefits of adding dry brushing to your menu:



For under $2, you can easily incorporate this new treatment into your offerings and start wowing your clients! Plus, since results are best when the skin is dry brushed on a regular basis, you can boost your revenue by retailing dry brushes or gloves to your clients so they can continue their treatments at home!

Favorite Dry Brushing Tools:

Friday, October 14, 2011

CND The Ultimate Pamper Kit - The Ultimate Holiday Retail Item!

Happy Holidays! There, I said it. I know its only October, but if you are anything like me (and I am quite sure you are!), you are starting to prepare for the holidays. Never mind all of the things we need to do to happily celebrate the holidays with our families; as a proud business owner, I know you are starting to plan your holiday spa menus, retail products, and giveaways for your business.

That's where the CND Ultimate Pamper Kit comes in. What a great holiday retail item! It features a pair of ahhhh-dorable cucumber cooling pads (to reduce those holiday bags under the eyes!) as well as a 2.6 oz jar of CND's Cucumber Heel Therapy (to soften those heels after dancing the night away at the company holiday party!) and a soft, cushy pair of socks (to add the extra "ahhhhh factor" we all could use during the holiday season!). I bet these kit will FLY off your shelves! What better time of year to remind your clients to keep pampering themselves?

What are some of your most popular holiday retail products?