Showing posts with label grooming lounge. Show all posts
Showing posts with label grooming lounge. Show all posts

Wednesday, October 19, 2016

New Spa Retail for Men - Urth Skin Solutions - at Pure Spa Direct!

Let's talk about men for a moment! As recent polls have discovered, the male spa-going trend has only continued to grow. In 2014, almost half of the spa-going population in the US were men. Men also make up a large percentage of retail purchases in the spa. What does this mean for you and your business?

Amping up your retail with lines for men is top of the list! Bringing in a high-quality, simple (this is key when selling to men!) product line will surely help boost your sales.
Pure Spa Direct recently added the perfect line to help you out!  Urth SKIN SOLUTIONS FOR MEN™ was created with the elementary concept in mind that great looking skin should not be exclusive to women. 

Formulated for the specific needs of men, Urth's comprehensive line of face, body, and shaving preparations satisfy man's quest for great looking, healthy skin. Urth formulations are light and clean in aroma, non-greasy, and leave the skin looking fresh and healthy throughout the day. These botanical based grooming solutions for men feature Asian herbs, essential oils, vitamins, and phytonutrients, and are paraben-free, fragrance-free, and cruelty-free!


Urth Face Wash for Men

Urth Botanical Resurfacing Mask for Men

Urth Face Balm SPF 15 for Men

Urth Scrub for Men

Urth Hydra Therapy for Men

Urth Post Shave Elixir for Men

Urth Antioxidant Face Complex for Men

Urth Shave Formula for Men

Urth Dry Hand Rescue for Men

Saturday, June 18, 2016

Know Your Clientele: What Do Men Want?

According to ISPA, more and more men are visiting spas these days. The typical male spa-goer is 25 to 44 years old, makes at least $50,000, and likely holds a managerial or higher position at work. Why is this information important to your business? Its all about knowing your customer! 

According to Nails Magazine, 14% of men surveyed said they would like to receive a massage or spa service as a gift from a significant other on Valentine's Day - tied with "tools", and only beat out by "Romantic Dinner", which won by a landslide at 54%!

Do you see many male clients? Are you noticing an increase in your male clientele? If so, how are you accommodating them? Many of our clients have created a menu of Men's Services and are offering men's retail lines to help boost sales, trust, and repeat business.


We learn from ISPA's survey that the most frequent grooming products purchased by males are shaving products, vitamins and supplements, and sun care products. We offer some great products your male clients will love, especially in the shaving category!

Grooming Lounge is a premiere line of men's grooming products, developed and chosen by self-proclaimed "Grooming Geeks." From hair care to skin care, Grooming Lounge has got you and your clients covered!



Check out some of our favorite Grooming Lounge Products:

Beard Master Shave Oil
Grooming Lounge's Beard Master Shave Oil is a revolutionary shaving solution that provides superior razor glide while helping to eliminate razor burn and rashes. This see-through oil is loaded with botanicals that help users become masters of their beards. 

Some Hair Goop
A pliable goop that helps manipulate hair to your specifications. Adds volume, shine and texture. Can provide a buttoned-up or whacked-out look. Developed in Grooming Lounge's DC Barbershop.

The Best Shampoo
The best daily use shampoo. . .period. A daily cleanser that gently removes residue to promote healthy hair and a great scalp environment. Stimulating peppermint scent smells great and tingles hair. Contains basically anything that could possibly help a guy hold onto his hair. Developed in Grooming Lounge's DC Barbershop.

BEST VALUE! The Greatest Shave Ever Kit
The Greatest Shave Ever Kit includes:
Mug Cleaner Face Wash - A gentle everyday cleanser that removes grit and grime while preparing your mug for a great shave.
(1) 5oz (147ml) Bottle
Beard Master Shave Oil - A revolutionary shaving oil that provides superior razor glide while helping to eliminate razor burn and rashes.
(1) 1.8 fl oz (53ml) Bottle
Beard Destroyer Shave Cream - A departure from traditional creams, Beard Destroyer is a rich, ultra-lubricating formula that enables a smooth shave every time.
(1) 5oz (147ml) Bottle
Best For Last Aftershave - A calming and soothing balm that puts the finishing touches on any great shave.

(1) 5oz (147ml) Bottle

Wednesday, June 17, 2015

The Demise of the Beard, and What it Means for Spas

Maybe it's the warmer months, or maybe beards were just another short-lived fad.
Either way - sorry guys! - according to a recent article I read, the man scruff trend is apparently on its way out, which means men's grooming is on the rise! Apparently there is a rise in what's called the "creative class," and young men are trading in their hoodies, flannels, and scruff for a cleaner, more sophisticated look... no complaints on my end!

Does your business cater to this new wave of the creative class, though? Maybe it's time to implement men's grooming services to your salon or spa menu! Not sure where to begin?! Don't worry. Pure Spa Direct is always on top of the latest trends.. we have all of the men's grooming essentials to get you started!

If you haven't heard of June Jacobs yet, you're definitely missing out! This high-end, luxury skin care line prides itself in merging cutting edge science with nature. Free of parabans and preservatives, this line is formulated with carefully selected botanical and plant extracts. They have a men's line as well! Our June Jacob's Men's Travel Kit has everything to get you started for your male clientele. It comes with a cleanser, an exfoliating scrub, a lotion, and shaving cream - also a great kit to retail!


Nothing like using some good old Beard Destroyer Cream by Grooming Lounge to prep you'r clients face for shaving! It's an ultra-lubricating formula that enables a smooth shave every time. Pair it with their Beard Master Shave Oil for a clean, smooth shave! If your clients want continual beard grooming maintenance, the Greatest Shave Ever Kit makes an excellent retail product.






Own a vintage style barber shop and in need of a new men's grooming line? Clubman is the perfect solution! Their Aftershave Talc is the perfect product and most certainly reminiscent of those old school shaves your clients might be looking for. All of their products come in an attractive packaging and smell amazing as well!





What's a bunch of products worth without the proper tools?! We have a variety of razors to choose from, and of course you can't forget the shaving cream brushes! See below for my top picks.

Wahl Razor Edger
Marvy Shaving Board Bristle 

Saturday, November 8, 2014

Will Movemeber Ever Rule the World?

It is officially "Movember", as you can tell just by walking down the street - mustaches and beards in

their full glory, on display everywhere you turn!

For those not in the know, or those of us who are not graced with facial hair (ladies, I'm speaking to you!), Movember is a global movement committed to changing the face of men's health. Funds raised during Movember goes towards saving and improving the lives of men affected by prostate cancer, testicular cancer, and mental health problems.

Started a decade ago, Movember has raised over $500 million to date, and has funded over 800 men's health programs around the world.

Salons and barber shops around the country are getting involved by sponsoring Movember Events, Shave the Dates, and donating proceeds to Movember movements worldwide.  How are you celebrating Movember?


Saturday, September 20, 2014

Educating Your Male Clients on Proper Skin Care

I just read an interesting article on ModernSalon.com that stated 75 percent of men ages 18 and up are not currently using any facial skincare products. ...75 PERCENT! This is mostly due to men thinking skincare products are "girly". However, keeping the skin healthy is just as important for men too!

Your male clients need to be educated on proper skin care and the following 5 mistakes need to be thrown out the window:

Mistake #1 Bar Soap. -- Bar soap is no good for the skin because it will dry out the skin causing it to look dehydrated and dull. The binders that hold soap together have a higher pH balance than products that are designed for use on the face. Offer your male clients facial cleansers that will not dry out or irritate their skin.
Suggestions: 
Grooming Lounge Mug Cleaner Face Wash
3 in 1 Cleanser by June Jacobs

Mistake #2 Bad Razors. -- Razors should be chosen based on the coarseness of the beard and the skin's sensitivity. Also, it is super important that a moisturizing shave product is being used, along with warm water to soften the hairs. Make sure to keep a few top quality shaving products to offer
to your male clients.
Suggestions:
Shave Cream by June Jacobs
Grooming Lounge Beard Master Shave Oil
Grooming Lounge Beard Destroyer Shave Cream

Mistake #3 Skipping After-Shave. -- After shave is the perfect end to a shave for soothing and hydrating the skin. Make sure to offer your clients alcohol free after shave products, as alcohol will dry out the skin.
Suggestion:
Grooming Lounge Best For Last Soothing Aftershave

Mistake #4 Not Moisturizing Daily. -- Moisturizer helps keep the skin looking and feeling healthy. Without it, skin starts looking dull. Moisturizing daily with a good quality moisturizer will also slow down the aging process! Lotions with antioxidants are great to offer to your male clients and will protect their skin.
Suggestion:
Men's - Lightweight Lotion by June Jacobs

Mistake #5 Skipping Sunscreen. -- Using sunscreen should be in everyone's daily routine. Skipping sunscreen increases the risk of sun damage which will cause redness, irritation, brown spots, and wrinkles. Sunscreen will help to keep the skin looking bright and youthful!
Suggestions:
Sun Therape Moisturizer with SPF 35 - Face - Ultra Sheer Daily Face Sunscreen Protection by Pharmagel
Protective Moisturizer Broad Spectrum SPF 30 by June Jacobs
BurnOut 18.6% Zinc Oxide Sunblock / SPF 32 for Sensitive Skin

The Men's Travel Kit - 4 Products by June Jacobs and the Grooming Lounge products are great retail items for your male clients!

Also check out some other cool shave products:
Shave Products