Showing posts with label business. Show all posts
Showing posts with label business. Show all posts

Friday, June 29, 2018

Summer Sinus Issues Got Your Clients In A Haze?

Seasonal allergies and sinus issues in the Spring/Summer months can take the fun out of many activities, work and just day to day functioning. If you're noticing clients coming in stuffy, red eyed or dealing with sinus pressure, have a few services and products readily available to help ease their suffering!

Some favorites of our clients across the globe include:

Baby Magic Globes - these are a life saver! Store them in the freezer to have ready to place under clients eyes, along the sinus area and forehead. Amazing retail item, easy to travel with and simple to use!

Aromafloria Sinus Help Inhalation Beads - these are one of my all time favorites as well. With Eucalyptus, Peppermint and Lemongrass essential oils, this feels and smells wonderful when dealing with clogged and painful sinuses.

Sinus Mask by Elastogel - hits all of the sinus points to provide soothing relief to inflamed areas.

Essential oils are an easy way to add relief to nearly any service. From single notes to blends, you can customize for each clients specific pain point.

Clients may not even realize you can help them with these issues! Be sure to check in and keep dialog open to see all of the ways you can provide relief!

Friday, June 15, 2018

Product Of The Week: Boca Terry Knit Waffle

When it comes to wraps and robes, comfort is King, and Boca Terry's knit waffle line makes for the perfect Queen!

It can be overwhelming the amount of fabric and styles out there for robes and wraps. Not everyone is as well versed in fashion and fabric to know which material is the best for them. Almost everyone I have spoken with can agree on one thing, they want something super soft and luxurious. The knit waffle line is just the thing to make your clients swoon when it touches their skin!

Don't forget to look at the full Boca Terry line, they have you covered from head to toe with headbands to slippers!



Tuesday, May 15, 2018

Dry Overworked Hair? Butter It Up!

Looking for something new to offer for scalp or hair massages? Clients coming in looking to get their hair and body hydrated and looking fabulous for summer? Butter them up with this quick, easy and effective recipe!

In a rubber mixing bowl, mix 2 tablespoons of shea butter with 1/2 teaspoon of borage oil and 3 drops of lemongrass essential oil. Place the bowl in a mud warmer or hot towel cabinet so it's warm when applied.

Shampoo as usual and lightly towel dry before applying. Be sure to start at the ends of the hair and work up towards the scalp. Leave on for 10-15 minutes and remove with a light shampoo or rinse. It's as easy as that!
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Friday, May 11, 2018

Product Of The Week: GranFontana Gemstone Wellness Decanter

If presentation and appearance are something you are concerned with for your guests, attention to detail is key. Having a beautiful relaxation room or waiting area is a vital way of impressing clients as soon as they walk in. To really tie in the luxury experience, the GranFontana Gemstone Wellness Decanter Set is a stunning way to offer beverages while keeping the high-end presentation.

Holding 5 liters of water, the GranFontana is not your typical water jug. This beautiful set comes with the glass 5-liter water decanter with spigot, glass and steel stand and the VitaJuwel Gem Water Gemstone Wand - Wellness: Rose Quartz + Amethyst + Rock Crystal. 

Aside from being stunning and a great conversation set, VitaJuwel is the most hygienic and efficient method to prepare gem water. You just place the vial in drinking water for 7-10 minutes and enjoy gemwater, the true elixir of life! Using gems to vitalize water is an age-old tradition, dating back to ancient Greece and medieval times. Gems have the ability to store an energy that inspirits the surrounding drinking water, making it more lively and enjoyable. The gems don't have to physically contact the water. The glass vial acts like a natural prism for the crystal's radiant energy. Like in the natural cycle of water, with VitaJuwel the natural element stone regenerates the natural element water.

You've put so much thought and focus on your space, the furniture, scents, and feel, why not have every detail reflect it!


Wednesday, May 9, 2018

Tired Of Boring Treatment Beds?

You've put your blood, sweat, tears and invested your life and savings into your business, why not have the ultimate in comfort and functionality when it comes to your treatment bed? One look at the Century City Dual-Pedestal Low-Range Spa Treatment Table by Living Earth Crafts and I wanted to come out of retirement!

Featuring the industry's lowest "true measure" height range with an ADA edition height range of 19.5" - 35.5". An excellent benefit for anyone who may have difficulties getting on and off tables, what a way to stand out from your competition with ease!  It offers electric height adjustment, a fully electric salon top, and well-situated tilt-out storage spaces for extra storage and convenience. My favorite option is the super soft  Strata GT™ SpaMattress™. A perfect balance between softness and response, add in the embedded heated top and clients may be begging for longer treatment sessions!


Key Features:

  • Strata™ 4" memory foam system
  • Infrared hand-held remote control: wireless operation for control of the table
  • Digital warming drawer with variable heat and timing settings for towels, stones or dry linens
  • LED color-changing chromatherapy lighting system
  • Wireless hand control and foot pedal
  • 4 tilt-out cabinets for ample discreet storage
Optional Features:
  • ADA edition height range: 19.5" - 35.5" (50 cm - 90 cm)
  • GT SpaMattress™ height range: 22" - 38" (56 cm - 97 cm)
  • Strata GT™ SpaMattress™ system with GelTech™ technology
  • Adjustable, Pivot-Perfect armrests
  • Integrated table top warmer for guest comfort
  • Zenvi™ sound cushion with flat panel speakers for audio players
  • Caress or Flex-Rest platform with Strata FacePillow™
  • 110V / 220V available
  • International plug options
  • ETL listed
  • CE mark

If you want to have the largest height range to a
accommodate all clients with ease or a treatment bed clients will melt into, this is sure to impress!

Friday, April 27, 2018

Product Of The Week: Spa Masters Color Series Hot Towel Cabinets

Move over standard black or white hot towel cabinets, there are some color options making a splash this Spring!

Introducing the Spa Masters Color Series Hot Towel Cabinets! With your regular black and white options, you can also choose from light blue, yellow, even pink

This unit has a UL approved thermostat and door switch, can hold up to 30 wash cloth sized towels and you can use as a UV light sterilizer without heat or as a traditional towel warmer! 

Details:

  • 8 Liter towel warmer with UV light sterilizer
  • UL approved Thermostat and Door switch
  • Capacity: 8L (30 towels that are 30 grams each)
  • Exterior Product Size: 13"L x 11"W x 10.2"H / L330mm X D280mm X H260mm
  • Inner Size: 10"L x 7.7"W x 5.7"H / L255mm X D195mm X H145mm
  • Net Weight: 7.7 Lbs. / 3.5 kg
  • Power: HOT 130W, UV lamp: 4W
  • Cavity Temperature: 149°F – 185°F / 65°C - 85°C
  • Power Cord Length: 5.9 Feet / 1.8 Meters
  • Removable towel grill included
  • Easy-clean drip tray included
  • Functions: UV and hot function work at the same time
  • CE Standard
  • 120V/60hz

Whether you're looking to match some of your equipment to your business theme or just looking to add some flair or freshness, these may be the hot towel cabinets you've been waiting for!

Friday, April 20, 2018

Product Of The Week: Blue LED Pulse Light Therapy for Acne

Acne is an ongoing concern for many spa clients across the world. From teenagers to adults, people are looking for effective, painless ways to treat acne. You can offer an easy add-on to your acne facials with the Blue LED Pulse Light Therapy for Acne by Meishida.
Several ground-breaking studies conducted by several medical groups in the United States and Europe have found that narrow-band, high-intensity light in the blue wavelength range can be a safe, gentle and effective approach to treating mild to moderate inflammatory acne. 

Unlike some acne treatments, blue light at specific wavelengths does not produce damaging ultraviolet (UV) rays which have been shown to cause skin damage, does not result in dryness or discomfort associated with topical acne medications and does not cause any known side effects. 

The advantages of Blue LED Pulse Light Acne Therapy include:

  • 100% Natural and Non-Invasive
  • Drug-free With No Adverse Side Effects
  • Safe For All Ages and Safe For Daily Use
  • Painless
  • Easily Administered
  • No Downtime
This portable device does not take up much space, is easy to use and is under $200 - this can pay for itself and then some quickly!


Friday, April 6, 2018

Product Of The Week: Spa Masters Beauty Scope - Put Your Clients On TV!

Showing your clients areas on their skin that may be congested or have other issues, is a powerful way to get them on a treatment routine.

Skin Scanners use black light and magnification to show skin imperfections that are undetectable with the naked eye.

Having the ability to show them on a larger screen, may make it easier for you to point out and explain the issues, and how you can help. The Spa Masters Beauty Scope Skin Magnifier Machine has the ability to be hooked up to a television, to make it that much more effective to your clients.  With three lens options, you have your choice of 1X, 50X, and 200X magnification - you can get right on in there if needed!

Looking to keep cash flow positive or just starting out, don't forget about financing options! Just a few treatments each month using the equipment can for your monthly payment!

Sunday, April 1, 2018

Madonna And Microcurrent

If you google Madonna and fork, you'll see a flood of articles and pictures. In a recent social media post, Madonna shared a video mid facial showing her esthetician using what she referred to as forks. The hastags quickly emerged and maybe you've even had some inquiries about it. While forks make an interesting article, microcurrent is now what may be on clients brain, but they don't know it.

Have you been thinking of bringing something new in, maybe something affordable, easy to use and sell in packages? Maybe you're looking to optimize your work area and carefully choose profitable and effective services to bring in this year? While it would be awesome if forks were the answer, bringing in something to boost business this year like microcurrent is a sound investment in the business. Easy to use, referred to commonly as the lunch time face lift and you can grab a table top or portable unit!

If you're looking to optimize space, take a look at the Bio-Therapeutic BT-Nano Microcurrent System or the Portable Galvanic/Microcurrent by Meishida.

Looking to blow your clients away and offer them an upgraded "fork facial", check out the 4 Function Facial Rejuvenation System by Meishida.

Clients are always looking for what celebrities are up to, now is a great time to get in on the "fork facial" trend wave!



Friday, February 23, 2018

Product Of The Week: Disposable Pillows

It may sound odd, however, these hygienic disposable pillows can save you time and money - who doesn't want that?!?

If you run a mobile business, these are game changing. No more lugging additional bolsters or using towels as make shift bolsters. Professional and sanitary, these are easy to inflate/deflate, and won't take up valuable space. Since they're reusable, your client can take them home  if they wish - they make great travel pillows!

Do clients ever ask for additional neck or head support adjustments? Do they ask more than once? Most won't even if they aren't comfortable. They love your services and you, so they suffer in silence. Having a new, clean pillow for your clients will show in a simple way, you're thinking of them.

Just like dingy towels, what do your current options for client comfort say about your business?

Saturday, February 10, 2018

Steamer Issues? Stop by PureSpaDirect.com!

Aside from the flu, one of the most common topics buzzing right now are steamers. From an old steamer finally gave out, to one from Amazon that wasn't designed for heavy professional use couldn't handle the holiday rush.

If you've been noticing some issues or even wear and tear affecting the appearance of the steamer (clients don't want to see dirty, broken down equipment; would you?) or don't yet have a back up, you can't afford to wait any longer.

Whether you need one with ozone or aromatherapy or even a mini table top (these make great retail items as well!) for emergencies or space concerns, there are fantastic options in every price range. If you like keeping your cash flow positive, head over to the financing application!


Saturday, January 27, 2018

What Are Your Towels Saying About Your Business?

There is one product that nearly every type of business in this industry all use, towels. Towels of all sizes, colors and feel. 

You may not think of it often, but what are you towels saying about your business? What impression are they leaving with your clients? Are they faded or thin? Are they riddled with bleach spots? Do they tie into your theme?

If you have to think about an answer, you may want to take a look at updating. 

Maybe you have been thinking of adding a little new flair, how about a different color towel? Something as simple as using a different color washcloth that compliments or contrasts your salon towels, can bring new life to your business.

Would you want to go back to a spa or salon that had dingy or rough, thin towels? Would your clients?

Thursday, January 25, 2018

Waxing Emergency?

The New Year rush has died down and soon will be the Valentine's Day rush. With the potential for an increase in waxing clients before this lovers holiday, how confident are you in your wax warmers?

You've noticed the temperature becoming inconsistent or taking longer than usual to heat to the right temperature? You've been so busy with New Year's that you've been putting off upgrading? Now is the time to make this a priority. You don't want to be caught during Valentine's season cancelling appointments or turning aware clients because your warmer broke, and you don't have any back ups.

Even if you were ahead of the game and have already updated your warmers. Did you throw out the old ones, or keep for back up? There are some smaller sized warmers that make excellent backups in case of emergency. Here are a few of our waxing specialists preferred ones:

Starpil Starter Wax Warmer
Berodin Single Warmer
Cirepil Wax Warmer/Heater - The Happy Heater
The Melting Pot Professional Wax Warmer by Spilo
Depileve Intro Warmer

Don't be the place reviewed for ruining someone's Valentines Day, when it is completely preventable!


Monday, January 8, 2018

Flu And You!

The last few weeks, the majority of people I've spoken with have all had the flu. It's widespread and hitting hard.

Is your business ready to help protect staff and clients? Have extra hand sanitizer bottles placed in every room, have some for retail, keep a bottle at the front desk. Be sure to have plenty of disinfectant wipes, disinfectants, gloves and face masks if needed!


Sunday, January 7, 2018

New Year, New Signatures!

While many of your clients may be coming in for the "new year, new you" passion, what are you doing new, as a business?

Has your signature treatment been your most popular this last year? If not, it may be time to reinvent your signature. Whether it be a new scent added to the space or into treatments, or an entire new color or theme, when was the last time you had something completely fresh and new to excite them?

For those looking for big drastic changes to get their clients attention at the door, how about new reception furniture, fire or water features or a relaxation room?

For more subtle transformation, how about placing diffusers around with one specific scent (or blend), adding complimentary Voesh or Eco Fin treatments for clients who purchase packages?

If you want to revive clients eyes, how about adding a splash or color (or new color), with linens? From sheets and blankets to robes and slippers - even mag lamps, your clients will notice!

Saturday, January 6, 2018

SOAP And You

When I was in massage school, our teachers instilled in us the importance of keeping detailed client records or, SOAP notes. At the time, many thought of it as a way to simply to track progress and as a refresher to jog our memories. It wasn't until we actually got out into the world to practice, to really understand the impact of SOAP notes.

For those unfamiliar with the term, SOAP notes stand for the following:

Subjective
Objective
Assessment
Plan


While keeping detailed client notes is an excellent way of charting progress and change, it is vital in business to protect yourself. If, for some reason, a situation arose where your services were questioned (medical reasons, insurance, legal etc), having detailed accounts of each client is imperative. It is much easier and more reliable to refer to documented information than that of "let me think for a second" and try to remember. It is also important to remember to document what the client tells you, from medications to likes/dislikes - you'd be surprised how these seemingly small pieces of information can have a huge impact!

It also gives your clients the confidence that you're paying attention to them, their body and their needs. Confident clients are loyal clients!


Tuesday, January 2, 2018

Be Memorable!

Do your clients refer to you for one specific reason aside from, "the place I get my facials"?

Do they refer to you as "XYZ, they have this amazing Caviar Facial that is unlike any other!?

Big difference there. Do you have a signature? If you do, what sets it apart from anything they can get down the block, or next town over?

Be the place that smells like warm vanilla when you walk in, that offers a signature Cinnamon & Clove scrub in the winter, that is to die for!

Be the massage therapist who not only gives a phenomenal massage, but offers a delicious smelling butter rum hand and foot treatment during the winter!

You can have a year round signature, seasonal or whatever works best for your style - just don't forget to see what's new, and how your competition is evolving.


Sunday, December 31, 2017

Body Workers: Clients With Chronic Pain

If you're a body worker, is the bread and butter of your business clients with chronic pain or injury? If so, do you offer massage add ons or a variety of techniques to choose from?

Tiered services other than hot stone and/or aromatherapy seem to be something seasoned body workers shy away from. While making your hour long service a better value than the half hour one, what other ways are you maximizing your profit potential? 

For clients with chronic pain, not only can the variety keep them coming back, the value of choice and additional relief may gain their loyalty.

So what to offer? If you like to test the water before jumping in, start small. A small investment with solid returns sounds like a good place to start right? Check out Eco Fin. This all natural hydrating treatment is an alternative to paraffin. Many people with chronic pain have had, or are at least familiar with paraffin (especially clients who went through physical therapy for an injury), making it an easy conversation. The starter kit is all you need to test the waters. At $1.60 per treatment cost, if you only offered the service for $10.00, you don't need a calculator to see how profitable it is! 

For those who run full speed and cannon ball in, how about cupping? Phenomenal for chronic pain, professional and Olympic athletes go for treatments regularly to improve and recover. Cupping has been shown to help release adhesions, scar tissue, relax muscles in spasm, decrease trigger point pain, lymphatic drainage, decrease tissue changes and inflammation. 

Give us a call, send an email (christine@purespadirect.com to reach me directly), or come find us on live chat for more ideas and ways to ease your clients pain and maximize profit potential!


Friday, December 22, 2017

Product Of The Week: Giovanni Hot Chocolate Sugar Scrub

Happy Friday!

Now that you're all stocked up on your New Year's Special champagne, diamond and gold items, it's time for an amazing Valentine's Day item. This week's product is the Giovanni Hot Chocolate Sugar Scrub.

To say this smells good, is an understatement. I would buy this even if it wasn't effective, that's how delicious this smells. If you want to have a signature Valentine's retail item, have a signature item that you give to clients with a Valentine's Day treatment or package or want to use as an add on service, this is it.

It smells wonderful, is effective at exfoliating, hydrating and it is vegan and cruelty free!

Hope everyone has a wonderful weekend and holiday!


Friday, November 24, 2017

Product Of The Week: Indira Portable Ultrasonic Skin Scrubber

Happy Friday! Hope everyone had a wonderful holiday!

This weeks featured product is the Indira Portable Ultrasonic Skin Scrubber by Silver Spa. A vital component to any facial, is a deep skin cleanse. Removing all of the dirt and debris from deep within the pores does not have to be a brutal process for clients, or for the technician.

The Indira utilizes 28,000 pulses of ultrasound per second to deep cleanse, exfoliate, massage, lift, and infuse water soluble products such as Vitamin C deep into the skin. This makes it an excellent alternative to microdermabrasion and gentle enough to use on clients with sensitive skin. Since you have the choice of what to use as a gliding agent, you can select ampoules to customize the facial to each client.

Here are some key reasons why skin scrubbers are so popular:

Benefits of Ultrasonic Skin Scrubber:
Improves appearance of Acne
Removes Blackheads
Diminishes Fine Lines and Wrinkles
Improves Collagen and Elastin production for Firming and Tightening
Allows for Deeper Penetration of Skin Care Products

Skin scrubbers are safe for a wide variety of skin types, including skin with:

Sensitive Skin
Rosacea
Acne
Aging Skin

If you're not already using a skin scrubber, I highly recommend checking them out!