Tuesday, June 30, 2015

New Organic Massage Oil And Vegan Lotion!

It's great to see so many companies adding in more organic, natural and even vegan products! I get excited every time we add a new one. I was super excited to see the new certified organic massage oil and vegan lotion.

I speak with clients every day who are concerned with the ingredients they are using on themselves and their clients. Sacred Earth has always had a strong line of products and this is a great addition!

The oils are USDA certified and concentrated so you don't need a lot to go a long way! They are also a lighter oil that allows you to do effleurage and deep work which is always nice.

The vegan lotions are  certified by the Vegan Awareness Foundation (Vegan Action) and contain USDA NOP Certified ingredients. Hypo-allergenic and full of organic polyunsaturated oils and organic botanical extracts this is sure to become a favorite!

Check them all out!

Sacred Earth Certified Organic Oils
Sacred Earth Vegan Lotion

Be sure to have the certified organic arnica salve and muscle rub on hand as well. Great for use in services and even better for retail!

Monday, June 29, 2015

A Sugar that Removes Hair?!?

I didn't believe it at first either. However, since we sold tons of these this past week I took some time and read the instructions and ingredients. Well, lo and behold - a sugar that is used for waxing! Sweet! (Ha ha)... why? I have no idea... I'm just a shipping guy! See our great Sugar Pro Professional Nourishing Hair Removal HERE!

Sunday, June 28, 2015

Babies on the Brain - Butter Babies, of Course!

Anyone want to hear some happy news? Too bad, I am going to tell you anyway! I became an auntie again...my niece was born on Friday!

Since I have babies on the brain, I wanted to point out one of my favorite retail products for you to offer your clients in your spa or salon: Cuccio Butter Babies!

Cuccio is known for high-quality, moisturizing, deliciously-scented products, and Butter Babies don't disappoint! Much like real babies, they smell delicious, and are thick and creamy, making application a breeze! So why are they called "Butter Babies"? Simple! They are Cuccio's amazing body butters, in cute little travel sized "Baby" containers!

Available in a multitude of scents, these cute retail displays will have your clients grabbing these to go every time they check out!

Butter Babies Tower Displays / 6 - 1.5oz Butter Blends, plus Retail Display

Saturday, June 27, 2015

Are Your Make Up Brushes Clean Enough?

I just read some surprising statistics on make up brush cleaning habits, from a Harris Poll on behalf of Anisa International. According to the survey, 39% of women who use makeup brushes clean the brushes once a month, while 22% have never cleaned them. The reasons behind not cleaning brushes range from the time it takes for them to dry, to not knowing they even need to be cleaned.

Cleaning your make up brushes helps kill any bacteria on the bristles, and helps prevent breakouts. You should be cleaning your brushes at least twice a month, more depending on how much you use them. You want to be using a make brush cleaner rather than just water and dish soap. Aside from the disinfecting benefits of cleaning brushes properly, you also help extend the life of the brush.

Aside from having a quality brush cleaner for your own brushes, be sure to have some to retail to your clients. You have the opportunity to educate your clients on why cleaning their brushes is vital to their skin health, they will appreciate you taking the time to show you care about them, not just the money they spend on services!

Friday, June 26, 2015

Seasonal Pedicure: Tropical Mango!

With summer being official, it's time to reconsider your spa services! What better way to do so than offer a seasonal pedicure? I'm not sure about you, but nothing screams tropics and summer vacation more than the aromatic scents of a mango. The mango is mainly cultivated in tropical climates and is a delicious, seasonal summer fruit. They contain over 20 vitamins and minerals, specifically high in vitamin A which is great for keeping the skin and hair moisturized. They are very high in antioxidants which is perfect for anti-aging and great for giving skin a healthy glow. 

Are you in need of a new menu service? We carry a variety of mango products here at Pure Spa Direct. A great seasonal treatment you can offer your clients is a Tropical Mango Pedicure! Not sure where to begin? Don't worry, we have you covered!



Our Cleansing Gel by California Mango is great for prepping your clients' feet for their pedicure. A rich combination of Aloe Vera, Vitamins and revitalizing herbs, this ultra-conditioning formula gently cleanses, leaving skin with a glowing, silky finish. To top it off, it will leave a delicious mango scent on the skin that lasts all day! Yum.





Next, exfoliate your clients' skin with our California Mango Natural Exfoliating Scrub. This is an all natural exfoliating formula containing a high concentration of pumice, aloe vera, jojoba oil, and vitamin E.






How awesome is this Mango Cuticle Oil from Scentuals? Why have boring, regular scented cuticle oil when you can keep the health of your clients' cuticles in great shape AND have them smell like mangoes. It's no argument in my opinion!








Apply our California Mango Spa Masque to your clients' feet to remove impurities from the skin. This clay based mask is rich in jojoba oil, meadow foam seed oil, aloe vera & vitamin e, and mango mud which absorbs oils. On top of smelling amazing, your clients will love the way their skin feels!







Lastly, to prep your clients skin before applying polish, moisturize your clients' skin with California Mango Extreme Creme. This creamy formula relieves dry skin instantly and leaves a soft layer of protection.

Thursday, June 25, 2015

How Spa Towels Can Make Clients Question Your Business...And What To Do About It!

What do your towels say about YOUR business?
You work so hard to make your spa the perfect oasis for your clients - everything from the lighting, the scents, the retail, not to mention the furniture, equipment, and decor. But when was the last time you looked at your towels? 

Towels, while wonderful little inventions, do get tired and worn after time and many, many washings. Why undermine your perfect space with grungy towels?

Clients are looking at EVERYTHING when they come into your spa, and well-worn towels will not go unnoticed. Some clients are more understanding or forgiving than others, but would you want to risk the relationship with a life-long client over the state of your towels? Some people automatically think that just because towels look a little tired they are dirty. Or they may feel like for as much as they are paying for your services, you should be able to afford new towels. 

Unfortunately, we do not have any way of knowing exactly what is going through a client's mind at any one time, so you don't want to risk it - replace those towels as soon as they no longer look new!

Luckily, Pure Spa Direct offers a HUGE selection of towels, in many different sizes, colors, and fabrics - perfect to suit all of your spa needs. 

Whether you have designed a casual, eclectic space where your clients feel like they can curl up in your comfy chairs and spend the afternoon chatting with their friends, or if your space is high-end perfection, we have the precise towels that will complete the experience for all of your clients.

Check out some of our favorite brands below!

The Turkish Towel Company
Hand Towels
Bath Towels
Fitness Towels
Makeup Towels

Wednesday, June 24, 2015

Increase Profits With An IPL Laser

I just read an article in Skin Inc, cleverly titled "Did You Know Cosmetic Lasers Can Double Your Income?" - kudos to the author for making it impossible for me to not read it!

If you aren't familiar with IPL lasers (intense pulse light), they are a great device for treating spider veins, age spots and even hair removal. The IPL laser sends high intensity light to penetrate the skin's surface, resulting in damage to the melanin that makes up age spots. The skin then repairs the damage, increasing collagen production which results in younger, plumper looking skin to make your facials really stand out!

Since this is a specialized service that is most effective when done in multiple sessions, you are able to price these facials up to double what your regular ones are, without adding extra time or materials!

As the article explains, IPL is like an amped up facial, it has the benefits of a regular facial but allows the technician to address deeper issues under the skin - resulting in healthier skin and happier clients!

Take a few minutes to check out the article, maybe it's time to bring in a fresh new treatment option for the summer!

Don't forget, Pure Spa now offers financing with instant approval on equipment and furniture!


Tuesday, June 23, 2015

Summer Vacation with Hempz


It's official... summer is here and I could not be more excited! This past weekend marked the summer solstice, and there's already an energy in the air that doesn't compare to any other time of year. Is your spa ready retail ready for the summer months? If you need some last minute restocking, we here are Pure Spa Direct have a great, seasonal product that's prefect for your clients. Our Summer Vacation bundle from Hempz is basically like summer vacation in a bottle. See what I mean below!
This Hempz Summer Vacation Collection celebrates the delicious scents of the summertime your clients will love! With dreamy fragrances like blueberry and summer fruits, and nourishing ingredients infused with essential fruit extracts, your clients will keep coming back to your spa all summer long - I guarantee it! This kit includes a Facial Hydrator and Moisturizer to give your clients' faces a refreshing break from the heat, as it is enriched with antioxidants and vitamins to protect skin from the summer sun. The Sugar Creme Body Scrub is great for exfoliating the skin, giving your clients the perfect canvas for a glowy, sun-kissed look. Last but not least, the Creamy Hydrating Body Wash hydrates while it cleanses their skin, making way for a radiant glow all summer long.

Monday, June 22, 2015

Collagen Elastin Ampoules!

Who wants tighter skin? Seems like everyone these days - even men! That is probably the reason that these Collagen Elastin Ampoules were so hot this week. We've shipped more this week than I've seen in months... why? I have no idea... I'm just a shipping guy! See our great Collagen Elastin Ampoules HERE!

Sunday, June 21, 2015

Maximizing Your Spa Retail Space

I read an interesting article on Skin Inc (you can read the article here) recently about smaller businesses and the challenges they may face when it comes to retailing.

The article recommends for smaller retail spaces, to carry three product lines to offer to your clients.

Having too many choices can lead to clients not getting anything as they may feel overwhelmed or fear of getting the wrong item - especially if they do not ask for your advice!

When choosing a retail line, as the article explains, it is important to keep in mind the type of clientele you have, the area you live in and what the clients are looking for. I know many clients who periodically poll their clients about everything from the services they offer, retail items right down to any aromatherapy/fragrance in the business. Not only does this ensure you will be offering what your clients want, it shows them that you care about them, not just their money.

Here are some of the most popular retail lines that we see trending right now:

Alchimie Forever - a phenomenal line from Switzerland that was created by a dermatologist that is great even for the most sensitive skin. It was created to be used on over sensitized skin and even clients with rosacea! From cleansers and moisturizer to a scrub and contouring gel, this line will be a hit with all of your clients

June Jacobs - always a favorite! No parabens or preservatives and chock full of natural ingredients like goji berries, another line that will leave your clients running back for more!

Organic Botanicals - a newer addition here, this line has quickly become one of our best sellers due to the variety of products and their effectiveness. Everything from serums, deep pore cleaners and toners to products you can use in services like gommage peels. Take some time to look at this line, you won't regret it!

Heading into summer is the perfect time to switch up what you are offering!

Saturday, June 20, 2015

How Offering Laser Treatments Just Might Keep You Out of Trouble

...with your boss, that is!

According to Skin Inc., laser, light, and energy-based treatments remain the top cosmetic treatment category for the 4th year in a row. The American Society for Dermatologic Surgery (ASDS) reported performing more than 2.7 million procedures using laser, light, or energy-based devices in 2014.

Why this boom in laser, light, and energy-based device usage? According to ASDS President George J. Hruza, MD, MBA, “Lasers and other energy sources have become very good for many indications with minimal downtime and minimal pain associated with the procedures. Hair removal, tattoo removal, sun-damage repair, wrinkle and scar improvement, brown spot and broken blood vessel fading, fat reductions and skin tightening are all indications that can be effectively treated with laser and energy sources."

The top 5 treatment areas using these laser, light, or energy-based devices in 2014 were:
  1. Hair Removal (633,000)
  2. Facial Redness (428,000)
  3. Photo Rejuvenation (329,000)
  4. Phytodynamic therapy (311,000)
  5. Age spots (224,000)
What does this mean for your spa? We are seeing a huge focus on treatments that have immediate, visible results, with little pain, and minimal to no recovery time. Offering effective treatments or even add-ons to your treatments, such as LED light therapy, Ultrasonic, and Thermal Sculpting will help you bank on this growing trend....and make your boss very happy with the resulting increased profits!



Check out some of our most popular Light and/or Energy Based Devices!

Friday, June 19, 2015

Soothing Summer Body Treatment!

As we near the end of June, I've had quite a few conversations with clients gearing up for their summer menu options. Many have asked about body treatments for skin that has been overexposed to the sun. Aside from having quality sunscreen and lip protection to retail, here is a great body mask to help calm sun scorched skin.

Sun Skin Saver Body Mask
*this mask is soothing and hydrating to help calm and nourish skin that has been overexposed to the sun

In a rubber mixing bowl, mix 3T Kaolin powder, 1 T Buttermilk Powder and 1 T of honey powder until combines. Add in 2 T of Aloe Gel and mix well. Place the bowl in a mud warmer, hot towel cabi or in another bowl filled with warm water.

Prep the client as you normally do for body treatments and apply the mask using a brush or your hands starting at the feet. Make sure the temperature of the mix is not too hot so warm that it causes more pain to the already sensitive skin!

Leave the mask on for 20 minutes before removing. Follow up with your favorite hydrating lotion like the Alchimie Forever Daily Defense Cream SPF 23 or Alchimie Forever Kantic Calming Cream !

This soothing mask will have your clients sighing with relief!

Thursday, June 18, 2015

Yummy Skincare! The Beautifying Benefits of Cocoa Butter

Looking for a skincare product that's so delicious you kind of just want to eat it? I'm sure your clients are too, and while I definitely do not recommend eating our cocoa butter products right out of the jar (please don't), I have a great list of its beautifying benefits that will make your clients keep coming back for seconds (to put on their skin, of course).

Cocoa butter is made from whole cocoa beans that are fermented, roasted, and then separated from their hulls. The remaining residue is.. voila.. cocoa butter! Check out some of the beautifying benefits of cocoa butter below as well as products we have for your spa that your clients will love!

Hydrating


Due to its fatty acid and nutrient content, cocoa butter is great for moisturizing dry skin and keeping it that way. Are you in need of a new retail product you can suggest to your clients? You should try out our Queen Helene Cocoa Face and Body Butter Cream! Aside form the attractive packaging, your clients will fall in love with the way it smells and makes their skin feel!





Soothing


Cocoa butter is known for its healing properties because it's so rich in nutrients. It can be helpful for your clients with irritated skin or even eczema. Try adding some cocoa butter into your next facial! Our Cocoa Butter Facial Scrub by Queen Helene is a great exfoliate to incorporate into your skin services (I told you their packaging was cute)!





Healing

The healing properties of cocoa butter are amazing! Due to its high antioxidant content, cocoa butter has the ability to greatly reduce the appearance of scars, minor scratches, and even stretch marks. 

Healthy Hair



It's not just for your skin, either! Cocoa butter is hydrating for dry and damaged hair, and it's also great for strengthening it. Incorporate a Cocoa Butter Deep Conditioning Treatment into your salon services using our Organic Pure Cocoa Butter. Your clients will appreciate the scent, as well as their new, healthy hair. 

Wednesday, June 17, 2015

The Demise of the Beard, and What it Means for Spas

Maybe it's the warmer months, or maybe beards were just another short-lived fad.
Either way - sorry guys! - according to a recent article I read, the man scruff trend is apparently on its way out, which means men's grooming is on the rise! Apparently there is a rise in what's called the "creative class," and young men are trading in their hoodies, flannels, and scruff for a cleaner, more sophisticated look... no complaints on my end!

Does your business cater to this new wave of the creative class, though? Maybe it's time to implement men's grooming services to your salon or spa menu! Not sure where to begin?! Don't worry. Pure Spa Direct is always on top of the latest trends.. we have all of the men's grooming essentials to get you started!

If you haven't heard of June Jacobs yet, you're definitely missing out! This high-end, luxury skin care line prides itself in merging cutting edge science with nature. Free of parabans and preservatives, this line is formulated with carefully selected botanical and plant extracts. They have a men's line as well! Our June Jacob's Men's Travel Kit has everything to get you started for your male clientele. It comes with a cleanser, an exfoliating scrub, a lotion, and shaving cream - also a great kit to retail!


Nothing like using some good old Beard Destroyer Cream by Grooming Lounge to prep you'r clients face for shaving! It's an ultra-lubricating formula that enables a smooth shave every time. Pair it with their Beard Master Shave Oil for a clean, smooth shave! If your clients want continual beard grooming maintenance, the Greatest Shave Ever Kit makes an excellent retail product.






Own a vintage style barber shop and in need of a new men's grooming line? Clubman is the perfect solution! Their Aftershave Talc is the perfect product and most certainly reminiscent of those old school shaves your clients might be looking for. All of their products come in an attractive packaging and smell amazing as well!





What's a bunch of products worth without the proper tools?! We have a variety of razors to choose from, and of course you can't forget the shaving cream brushes! See below for my top picks.

Wahl Razor Edger
Marvy Shaving Board Bristle 

Tuesday, June 16, 2015

Pellon versus Muslin: What You Don't Know May Be Hurting Clients

When helping clients place orders for waxing strips, the essential questions we always ask are, 'Pellon or Muslin?' and 'Non-woven or woven?' Unfortunately, so many hair removal technicians are not aware of the differences between the fabrics, so I am here to help enlighten you!

Muslin is the go-to woven fabric for waxing. It's woven nature makes it the strongest waxing strip you can buy, but it is important to note that it can be too strong for certain areas. Muslin works well with eyebrows, lips and legs, however, I know all too well from personal experience that muslin is too aggressive to use on the bikini area, arms and underarms.

Pellon is, hands-down, the most popular fabric used for waxing strips. It is non-woven, so it pulls the hair out, but is significantly more forgiving than muslin. What makes Pellon tricky to use for certain waxing services is its lack of flexibility. Pellon has the same feeling as construction paper, so it is difficult to maneuver and form to the bendable areas, such as the Bikini area.


A happy medium between Muslin and Pellon is the Epillyss Cotton Waxing Roll. It has the flexibility of Pellon and a strong enough grip that will effectively remove hair without as much pain.

What types of products do you find to be most effective for depilatory services?

Monday, June 15, 2015

I GIVE UP! How do you pronounce "Voesh"?

I can barely pronounce the brand Voesh, but these cool individual pedicure and manicure treatment kits were flying out of the warehouse by the case load this week. The must work great or maybe it is the cool packaging.  Whatever it is, spas seem to love 'em... why? I have no idea... I'm just a shipping guy! See our great Voesh of New York products HERE!


Sunday, June 14, 2015

Magic Mike Coming to Your Spa?



No silly, just some pictures of the Cloud 9 Men's Spa Wraps from Canyon Rose available at PureSpaDirect.com. They are made from luxurious Microplush fabric, a velvety-soft, lightweight material. They are 22" long and have an elasticized top to provide ample coverage and comfort while a Velcro closure ensures modesty. They are machine washable and they are made in the USA.

Available in 5 Colors:
Looking for other robes and wraps? Pure Spa Direct has over 300 to choose from: http://www.purespadirect.com/Apparel-Robes-Wraps-s/406.htm

Saturday, June 13, 2015

New Vegan Offerings for Your Spa!

Do you have animal loving vegan clients who are extremely conscientious towards their beliefs? Vegans are not only concerned about the the food they put into their mouths - product ingredients are equally as important! As an animal lover and vegetarian, I definitely believe in the importance of vegan, cruelty-free products. There is a huge market for it as well! Veganism and the Animal Rights Movement in general are most certainly peaking, and more and more companies are incorporating vegan products into their lines.

Is your spa vegan friendly? Why not incorporate products into your spa for your animal loving clients?! I have just the line for you! Here at Pure Spa Direct, we just got in Sacred Earth products that are vegan (and I couldn't be more excited)! Check them out below!




Our SacredEarth Botanicals' Massage Lotion is light, vegan, and provides excellent absorption! It is rich in organic polyunsaturated oils and organic botanical extracts for a calming, therapeutic experience for the client. Unscented, hypo-allergenic, vegan.. your clients are going to love it! The best part is that it comes in a retail size that your clients can take home with them.





A great product you can retail to your clients is Sacred Earth's Organic Arnica Body Salve! They are super adorable and small enough to place in a purse or a pocket. These body salves provide an easy, on-the-go aid for continued therapy in the comfort of their own home!






Why not add a Vegan Pedicure to your spa menu?! The Sacred Earth Botanicals Foot Cream was formulated to bring relief to dry and achy feet and legs by increasing blood flow and promoting healing using a custom blend of organic essential oils and extracts. The peppermint scent is very therapeutic and soothing as well.





SacredEarth Botanicals Certified Organic Herbal Infusions have actually been handcrafted using the cold infusion method. The process takes organically grown herbal material and soaks them in organic sunflower oil. The blend then sits for months at a time, allowing for the release of it's therapeutic constituents to be suspended in the oil. You can enhance your client's experience with these soothing aromas! They are certified organic and, of course, vegan!

Friday, June 12, 2015

Voesh of New York Mania!

Voesh of New York has an amazing line of Pedi-in-a-Box and Mani-in-a-Box products. Voesh’s these treatment sets enrich skin with key ingredients to give feet/hands much needed nutrients during pedicures and manicures. Each set is individually packed with the right amount of product for a single treatment, ensuring a clean and hygienic spa solution.  Pure Spa Direct offers them to spa/salon professionals in single treatment kits and cases of single treatment kits.

The treatment kits come in a variety of scents, depending on which treatment kit you choose. The deliciously enticing scents include Olive Sensation, Vitamin Recharge, Lavender Relieve, Ocean Refresh, Lemon Quench and Green Tea.

Voesh Product List:

Voesh Aroma Spa Sets:

Voesh Masks:

Thursday, June 11, 2015

Looking For A New Salon Look - How About A New Styling Station?

I'm not sure everyone gets as excited about furniture as I do, but just in case take a look at these awesome new styling stations we just added!

The Vilma Styling Station by KI NEW YORK has a great antique feel to it - definitely something that will be a conversation piece in your salon!

The NIKLAS POLISHED CHERRY STYLING STATION BY KI NEW YORK with clean lines and a rich cherry color is a great addition as well!

Both have great looks and functionality, with an incredible price point!

Whether you are looking to update your look or are just starting out, we can help you get the look you want! From reception items, artwork, styling chairs on through to your retail items you can get it all in one place!

Wednesday, June 10, 2015

Probiotics - Not Just for your Stomach!

I must admit, I'm definitely intrigued by the latest new health trends that pop up every once in a while, whether it be just a fad or something that truly works. With a rise in fitness and healthy being the new black, it's really no surprise! Probiotics have always been a popular health commodity specifically known for maintaining the good bacteria in your stomach. 

What exactly is a probiotic? It's actually a microorganism that literally means "for life" that contains the good bacteria which helps to maintain stasis within the body. Generally speaking, when consumed, they offer a plethora of health benefits. Aside from balancing out the bad bacteria, they can help boost digestion and improve the immune system. 

Did you know they're not only good for your stomach, but for healthy hair as well? They can actually help your hair grow longer and shinier, and even reduce the appearance of hair loss which can contribute to a healthier appearance. We have a great product that caters to the probiotic trend. 



We just got in the Onesta Probiotic Protein Treatment here at Pure Spa Direct! It's a leave-in strengthening spray that brings probiotics to hair care, helping defend hair against damage from chemical treatments, environmental stresses, and styling practices. The cute spray bottles this treatment comes in are also great for retailing at your salon, and your health conscious clients will absolutely love them! Why not consider adding a probiotic hair treatment to your menu?.. give your salon an edge!




What Does Caitlyn think of the NEW Essie Neon Summer 2015 Colors?

I don't know anyone named Caitlyn, so I can't ask, but our staff thinks the Essie Summer 2015 Neon Colors are hot!

Whether you sway towards boho romance or have a penchant for punk, music festivals are the perfect place to showcase your edgiest looks. And what goes better with wristbands than shades – of polish, of course? Nothing. So, get ready to make your stylish mark and stand out in the crowd with street style ready, eye-catching essie neons. Let’s be honest: the music is just an excuse to get together and look fabulous!

“If you want an encore,
I suggest you make some noise!” 
-Essie 



Professionals can order the Essie Neon Summer 2015 Colors here!