Sunday, August 31, 2014

Seasonal Super Fruits Full of Antioxidants!

Each season brings new ingredients for seasonal treatments and the fruits of the fall are full of skin loving antioxidants! Antioxidants helps prevent skin damage like wrinkles, fine lines, and redness caused by environmental factors like UV rays and pollution. Antioxidants are super important in skincare for preventing damage and slowing the signs of aging. These fall super fruits include pomegranate, pumpkin, and cranberry. Each bringing its own unique benefits to your skin care services:

Pomegranate:
Pomegranate will help the skin defend itself against free radicals that cause premature aging due to an antioxidant called punicic acid. Pomegranate seed oil is the only known plant-based source of Omega 5 essential fatty acid and has the ability to soothe, protect, and moisturize dry, cracked, and irritated skin, as well as to improve skin elasticity and promote cellular rejuvenation. Omega 5 highly compatible with the dermis due to its small molecular size, meaning it is absorbed almost instantaneously. Pomegranate facials are perfect for your clients with very dry skin.

Pumpkin:
Pumpkin is a rich source of nutrients and antioxidants and is a great source of anti-aging vitamin A. It is also a great chemical exfoliant because the enzymes in pumpkins dissolve dead skin cells. Pumpkin facial treatments will give your clients a healthy glow all throughout the fall and winter months! Pumpkin will nourish dry and tired skin instantly, as well as soothe and protect the skin. Pumpkin peels are also great for clients with acne and acne related damage.

Cranberry:
Cranberries are a type of acidic berry that are rich in vitamin C. These berries are a powerful antioxidant and natural antiseptic with an anti-inflammatory effect. Cranberries bring a ton of benefits to skincare due to the anti-microbial and anti-inflammatory properties, and the ability to enhance cell turnover. Facial treatments with cranberries are great for treating acne, slowing down aging and building collagen and moisture in the skin.

Saturday, August 30, 2014

7 Ways to Help Ease The Waxing Emotional Roller Coaster

After reading Amy Sciarretto's blog about The 6 Emotional Stages Of Getting a Brazilian Wax, I got to thinking - what can my clients do to help ease this emotional roller coaster their clients may experience prior to their waxing services?

Obviously, for estheticians everywhere, regular, repeat clients are their bread and butter. These are the clients they can count on seeing on a regular basis, whether it be for facials, massage, or a myriad of other services. Do any of those other services create quite the same outpouring of emotions similar to waxing? I doubt it, which is why I want to talk about the uncomfortable!

Help Ease the Waxing Emotional Roller Coaster and Encourage Repeat Business

#1. Akin Cleanliness to Godliness.
I'm going to start with this one, because it is a biggie - and one that I am afraid some people might take for granted. I remember the first Brazilian Wax I ever received. I was already working for Pure Spa Direct, and had pretty much the rest of my body waxed at some point or another. I finally took the plunge to get a Brazilian, and boy oh boy was I nervous. Early on in the service, my waxer dropped a wax applicator on the floor. She made a big deal of pointing it out to me, pointing out that she was pushing it out of the way with her foot, and that it would stay right there on the floor until my service was over. At the time, I thought her reaction was overkill. However, reflecting back on it, I realized that I have never worried about that location double-dipping or using a dirty wax applicator on my nether regions. My point here is use the most sanitary practices possible, and take the time to point out all of the steps you are taking to ensure your client's experience is a clean and sanitary one. They may not consciously realize it, but you will be instilling a whole lot of trust with your actions.

#2. Choose high quality wax for superior results, with less irritation.
Coming from personal experience, there is a huge difference in the quality of waxes on the market today. Pure Spa Direct offers a wide variety of waxes in a range of quality and price points, but we have had the best results with our high-end waxes. Switching to a high-quality wax does not necessarily mean taking a cut on your profits, either. One of the most popular high-end wax lines we offer, Mancine Professional, is priced at a similar price point as our mid-range waxes!

#3. Use high quality pre- and post-wax products.
If you are diving into a Brazilian wax without prepping the skin, your clients' emotions are going to be roller coastering all over the place! Some high-end waxes recommend prepping the skin with a pre-wax oil, in order to reduce traction on the skin, and allow the wax to better adhere to the hair only. Your after-wax methods are key here too - make sure all straggling wax goo has been removed, and applying an ingrown hair treatment makes your clients feel like their well-being is important to you. Plus, applying an ingrown hair treatment during your wax makes for a great transition into selling retail ingrown hair products for your clients to use at home!

#4. Retail, Retail, Retail!
I know, I know, it almost seems counterproductive for me to suggest you cross-sell your clients on retail products to keep their emotions in check. But think about the items you can retail them - and the effect they will have on their emotions. To start, every good waxer should be offering their clients some sort of numbing cream. If they are regulars and come back every 4/6/8 weeks as recommended, they will learn to appreciate and love this product. Our favorite is the No Scream Cream, but there are a number of others available as well. The simple act of applying a numbing cream 30 or so minutes prior to their appointment is going to help calm your clients nerves. They will feel more in control of their pain levels, and will remember that you had them in mind when you recommended the product.

#5. Offer knowledge before, during, and after the service.
Remember, YOU are the expert - but you don't have to keep all that hairy knowledge to yourself! Explain the hair growth cycle to your clients, and let them know why you want them on the schedule you are recommending. Explain the effects of waxing, as well as the best (and worst) times to wax. Encourage questions. The more information you provide, the more comfortable your client will feel baring all to you.

#6. Keep notes about each service.
While it is somewhat uncomfortable to be making small talk while digging in clients' private parts, the client will likely feel more at ease when there is easy banter going on. After each session, jot down some of the things your client might have mentioned, and review these notes prior to their next appointment. This small act will go a long way in building trust and a lasting relationship with your clients. If they mention parties, birthdays, events, etc., and you ask them about it during the next service, they will be blown away! Aside from small talk notes, keep notes about anything out of the ordinary that happens in the service, so you can keep an eye out for a pattern. For example, if you notice a client repeatedly develops ingrown hairs in one location, make sure to may special attention to that area, and offer your client advice to avoid developing them in the future.

#7. Have an excellent system in place for scheduling follow up appointments.
Remember, the goal here is to build a lasting, repeat relationship with your client. Regularly scheduled waxing appointments will help maintain your business, and keep your clients happy. Always urge clients to set their next appointment before leaving, and be sure to follow up with them by phone, email, or text message a day or two prior to their service. Keep track of when they purchase each retail item and roughly how long each should last. Include information about purchasing new retail products at appropriate times. By not bombarding the client with re-purchase information each time, they will appreciate and listen to you when you do recommend stocking up.

Friday, August 29, 2014

Affordable Microderm Abrasion Unit? Yes Please!

At $899, the Geira 4-in-1 is an exceptional value!
We are always striving to offer our clients the best spa equipment at affordable prices, and this may be the best deal we have offered yet! 

The NEW Geira 4-in-1 Multi-Function Facial Machine is here, and features Diamond Microdermabrasion, Ultrasound, Hot & Cold Hammer, and Facial Exfoliation Skin Scrubber. All of these functions for the unheard of price of $899!


Why should you be excited that we are offering this amazing unit at such a great value? 
Simply put, this is the lowest priced Microdermabrasion we offer - so it is like getting the other 3 functions for FREE!

Why do you need this unit? 
Microdermabrasion is one of the most popular and profitable services a spa can offer. Clients see amazing, immediate results without surgery. This unit also offers the Hot/Cold hammer option, which is a great way to finish up a microdermabrasion service, to cool and calm irritated skin. 

When can you receive your new facial machine?
The Geira is in stock and available to ship IMMEDIATELY! Place your order at www.PureSpaDirect.com today!

If you are not ready to take the plunge yet, we understand. Pure Spa is a great resource for all of your spa supplies and products, too!

Thursday, August 28, 2014

Fabulous Fall Facial Treatment

We are now rapidly approaching the end of summer, and fall will be here before we know it. It's time to start planning your fall menu options so you can start the season in full swing. Here is a favorite fall facial recipe to consider!


Fantastic Fall Facial
You'll want to have everything prepared shortly before the client arrives.

Exfoliating Fall Mud Mask:
In a mixing bowl, mix 1t Sedona Mud Powder, 1t Egg White Powder and 1/2t Clove Powder to blend. Add in 1t Grapeseed Carrier Oil, 1t water and 5 drops of Orange Essential Oil and blend. Stir in 1t of Cornmeal to make a thick paste.Place the mixing bowl into a mud warmer or bowl filled with warm water. (if the mask becomes too dry while it sits, add in more water. If it becomes too wet, add in more sedona mud).

Fall Moisturizer:
Mix 2t. Whipped Shea Butter with 5-10 drops of Orange Essential Oil.

                 
 The Treatment:

Cleanse and tone the skin as you normally would for each client. Apply the exfoliating fall mud mask to the face and neck in circular motions, and allow to sit for 15 minutes. (now is a great time for an add on scalp massage or hand treatment!) After 15 minutes, steam the face and remove the mask. End with the Fall Moisturizer! Simple and perfect for fall!


Monday, August 25, 2014

Fantasea Strips!

I might as well keep the wax theme going one more week! These Large Non-Woven Body Strips by Fantasea were the talk of the town this past week. We must have shipped hundreds of these. Summer is not over yet people... why? I have no idea... I'm just a shipping guy! See our great Fantasea Body Strips HERE!

Sunday, August 24, 2014

7 Facial Masks Every Esthetician Should Try

Some clients get a facial for the deep cleanse. Others, for the extractions. Still others, for the mask. Ahhhh the mask. What kind of masks do you use in your facials? This is where you can really customize your facial for each client. Once you have examined, poked, and prodded, now it is up to you to choose which mask will perfectly finish each facial. 

I always suggest to my clients to have a number of types of mask on hand. Every client is different, and you need to be prepared! In my 6 years with Pure Spa Direct, I have probably tried every mask we offer at least once. The ones on this list are the ones that we have heard (or experienced!) rave reviews about from our clients many, many times. I think you should try each and every one of them - they just might be your new favorites!

#1. Seaweed and Spirulina Peel Off Alginate Facial Mask
This is my Holy Grail of masks. I love peel-off masks, because they provide just the right amount of tightening with application. Plus, it is kinda fun to peel them off! :) THIS peel off mask? AHHHH-MAZING! It complements any skin care line so well, while visibly tightening and firming the skin and generally rejuvenating tired, dull skin. 

#2. Milk 'n Honey Ultimate Face Lift - Collagen Mask
Recommended for all skin types to address hyperpigmentation, dehydration, and stress, this mask also lifts and firms. 

#3. Papaya Purifying Enzyme Masque
This cream based masque contains papain, with mango and pineapple extract. The result? A highly clarifying masque that reveals the beauty of your clients' skin, including improved tone, clarity, and firmness.

#4. Charcoal Collagen Mask
This pre-soaked, gel based mask is an incredible mask for oily and acne-prone skin. Activated charcoal is an excellent ingredient for absorbing impurities from the skin, and the skin is left looking clear and feeling soft. 

#5. Botox®-Like Peel Off Mask
This intensive wrinkle treatment mask is perfect for your clients who come to see you on the day of an event. This mask tightens the skin, providing the client with supple, firm skin. 

#6. Collagen DNA Masks (Smoothing)
This 100% Freeze-Dried Collagen mask is infused with DNA for an intense moisturizing and smoothing treatment, that fights wrinkles and slackening skin. Just wow.

#7. Dr. Temt Royal Jelly / Gelee Royal Mask
This mask is hydrating, nourishing, and calming for normal and mature skin. It is a creamy mask ideal for even the most sensitive of clients, leaving the skin feeling soft, supple, and hydrated.

If none of these masks are your favorites, don't worry! Pure Spa Direct offers HUNDREDS of masks. You are sure to find the ones that are just right for your clients!

Saturday, August 23, 2014

"Baby Got Class" - 5 Stellar Spa and Salon Services for Back to School Season

As much as I hate to admit it, summer is just about over. School is starting, children everywhere are crying, and parents....well I have a feeling there are some excited parents out there. Personally, I always have mixed feelings about the start of a new school year for my kids. But what does this mean for spas and salons? Parents who have some free time for themselves again! Check out one family's hilarious response to this time of year below:


On a more serious note, though, spa and salon owners - STOCK UP NOW! For many parents, it has been a long, hard summer....for your business, bank on their desire to take some time for themselves! Whether they take advantage of this new-found "alone time" by getting a massage, a facial, or even a manicure, now is the time to run "School-Day Specials" or "Pampering Packages" and reel those parents in!

Pure Spa Direct is here to help you cater to your clients. Check out our 5 favorite Spa and Salon Services for the Back to School Season:

#1: Turn Back Your Hair 
Is your clients' hair looking bedraggled after months of chlorinated pool water, sand and salt from the beach, and hours upon hours of sunbathing....or chasing the kids through the park? New Fall hair cut and color are definites!

#2: Keep That Summer Glow 
Just because summer is over doesn't mean skin can't glow! Sunless tanning is perfect for the Back to School crowd who is not quite ready to let go of summer!

#3: Extend The Relaxation a Little More 
Add-on a profitable and relaxing face and scalp massage to any body massage purchased. Your clients are probably a bit tense with the prospect of school starting, and nothing feels better than having your scalp massaged!

#4: Cool as a Cucumber Facial 
Your clients probably spent too much time in the sun this summer, and now is a great time to calm that skin down! Offering a calming facial featuring June Jacobs Cucumber products is a great back to school special!

#5: Day of Indulgence 
Invite your clients to come spend a school day with you, getting pampered of course! You can create packages however you like, but we love ones that start with a facial, followed by some scrubbin' and lovin' (body scrub and massage, of course!), and ending with a mani and pedi to make your clients feel extra-special!


Friday, August 22, 2014

Finally Here! - The All New Silk Wax by Amber Products

The all new Silk Wax by Amber Products is a cutting edge formulation that has been in the works for years! It has finally been presented and is ready to provide exceptional waxing experiences for your clients! It has been created using the highest quality synthetic resins, and is blended with natural olive, as well as lavender and lemon oils for a silky application that softens the skin with little to no irritation or residue. This wax is available in the hard wax type or the soft, as well as various sizes.

Soft Silk Wax by Amber Products
Soft, smooth, silky wax perfect for all facial and body waxing. Provides phenomenal skin soothing results by using the highest grade synthetic resins, Canola Oil and Olive Oil. Lavender and Lemon Essential Oils release a calming scent while softening skin with little to no irritation and residue.
Available in:
14 oz. can
16 oz. jar
32 oz. jar

Hard Silk Wax by Amber Products
A gentle formula combining advanced synthetic resins and Olive Oil spreads easily for quicker waxing services, leaving skin silky soft and less irritated. Developed for all hair and skin types. Performs especially well on sensitive areas and on fine to thick stubborn hair.
Available in:
0.5 oz. (6 pack)
14 oz. can
2 lb. block

Don't forget to also stock up on your wax applicators and pellon, as well as your pre and post wax products!

Thursday, August 21, 2014

Hydrate Your Hair!

Keeping with the theme of summer winding down, and the sun, sand and surf taking a toll on the body. Here is a great recipe to add to your end of summer services! It's a hydrating hair treatment chock full of products to hydrate and alleviate dry itchy scalp symptoms.

Hydrating Hair Saver
In a mixing bowl, combine 2T of Moor Mud, 2 drops Cinnamon Leaf Pure Essential Oil, 2 drops Peppermint Pure Essential Oil  and .5ML of Vitamin E Skin Oil. Mix until all the ingredients are incorporated. Place the bowl into another bowl of warm water, or a mud warmer.

Shampoo and towel dry the client's hair (you want the hair to be damp) as you normally would. Apply the moor mud mixture to each section of the hair making sure to massage the scalp. Once the entire head has been coated and massaged, wrap in a DRY warm towel (black is always a good choice when working with moor mud!) or you can cover them with a shower cap and heat cap and have them sit under the dryer. Leave the client wrapped for 10-15 minutes before shampooing. Rinse and condition as you normally would.

Very simple add on to your regular services!

Monday, August 18, 2014

Check This - It's Epillyss!

We've been shipping Epillyss products for years now, however, this week was a big one. I feel bad for the UPS guys who picked up our boxes last week. They were all pretty heavy. Waxing is still hot! Your favorite this week was White Queen Lukewarm Wax... why? I have no idea... I'm just a shipping guy! See our great Epillyss selection HERE!

Sunday, August 17, 2014

Gloves and More Galore!

One of the many things that you NEVER want to run low or ever run out of, are your hygiene supplies. Gloves, face masks, finger cots, disinfectants for your implements, your equipment and for general cleaning...these are vital to always have on hand. Having at least one box of each as back up should be the bare minimum for any of these. Keeping your salon/spa up to date with your current state requirements will keep you and your client's minds at ease when it comes to health concerns.

As always, we at Pure Spa are here to make sure you're fully stocked at all times with a huge selection in all different sizes, colors, materials and brands.

Check with your staff to see what sizes and types they prefer, and check with your state to ensure you meet their requirements as well!

Gloves- latex, nitrile, powdered, powder free--you name it we have it! Single boxes and bulk cases to fit everyone!

Face Masks- protection for your staff and your clients! Single boxes and bulk cases here too!


Finger Cots- don't let a cut stop you from your services!

Disinfectants--this is a huge category. You should always follow the manufacturer's recommendations for sterilizing any equipment, furniture etc. Check with your state for any special requirements for sterilizing implements such as an autoclave or uv sterilizer. Be sure to have sanitizing wipes at each station to wipe down all areas client's and staff touch in between services. Always have enough disinfectant jars and sharps containers for each station as well. At the end of the day, take the time to thoroughly go through all of the equipment, furniture, bathrooms, floors and treatment rooms to ensure everything is disinfected and sanitized for the first client the next day. A clean business is a happy business!


Saturday, August 16, 2014

Satin Smooth Facial Care - Big Business for a Big Name

Everyone in the beauty industry has heard of Satin Smooth wax, but in recent years, Satin Smooth has been branching out - into skin care! Our clients have had amazing results with Satin Smooth's masks, so I was beyond excited to see their skin care line expand once again to include facial cleansers, moisturizers, and serums! These products are perfectly packaged for retail, and bound to knock your clients off their feet! Check out some of the new products below:

Facial Cleansers
Facial Renewal Cream Cleanser - This gentle facial cream cleanser refreshes skin with AHA, hydrates with aloe vera and jojoba, and brightens with vitamin C. Satin Smooth® Renewal Facial Cream Cleanser removes residual makeup, daily impurities and dead cells for radiant, younger-looking skin. 5 oz.

Exfoliating Foaming Facial Cleanser - This rich exfoliating cleanser revitalizes your skin and polishes away the dullness of daily environmental pollutants. Formulated with powerful microbeads, vitamin C and mild foaming cleansers, Satin Smooth® Exfoliating Foaming Facial Cleanser exfoliates and conditions for a long-lasting, healthy-looking glow. 5 oz.

Facial Moisturizers
Day-Night Moisturizer - This multipurpose moisturizer gives you the flexibility for a 24-hour routine. Provides all-day-and-night moisturizing repair. Satin Smooth Day/Night Daily Moisturizer is enriched with Axp33™ + vitamin C to help diminish the appearance of fine lines and wrinkles for smoother, brighter and more radiant skin. 1.7 oz.

Daily Moisturizer SPF 30 - Dynamic dual formula that works as a UVA/UVB sun shield and anti-aging moisturizer. Formulated with Axp33™ + vitamin C and other enriched ingredients to help fight wrinkles, brightens, and repairs while protecting skin from free radicals. Satin Smooth® Daily Moisturizer, if used as directed, helps decrease the risk of skin cancer and early signs of aging caused by the sun. 1.7 oz.

Facial Serums
Skin Care Serum - Youthful Boost / Anti-Aging - This silky serum plumps, hydrates and restores skin's youthful integrity. Uniquely formulated with peptides, antioxidants and hyaluronic acid, Satin Smooth® Youthful Boost Serum helps skin look and feel younger. 1 oz.

Skin Care Serum - Clarifying Action / Problematic Clarifying - This skin clarifying serum cleanses oily and environmentally stressed skin. Concentrated with botanicals, antioxidants, vitamin B3 and mandelic acid, Satin Smooth® Clarifying Action Serum brightens and helps improve cellular turnover, and is recommended for problem skin to restore its natural balance. 1 oz.

Skin Care Serum - Ultra Bloom / Brightening - This anti-aging serum gently brightens and nourishes UV-damaged and aging skin with botanicals, antioxidants and vitamin B3. Satin Smooth® Ultra Bloom Serum illuminates skin by reducing the appearance of dark spots and smoothing away dead skin cells. 1 oz.

Skin Care Serum - Stay Calm / Sensitive - This light, soothing serum helps reduce redness, dryness and uneven skin tones caused by daily environment and aging. Satin Smooth® Stay Calm Serum is ideal for sensitive skin, and helps minimize the appearance of fine lines and wrinkles.

Friday, August 15, 2014

Organic Cotton Hot & Cold Packs

The switch to using and buying organic products is stronger than ever. More and more people are opting for organic when given the option.

Do you have an organic selection of retail items available for your clients?  We just added some awesome organic cotton hot and cold therapy packs that are a great addition to your retail area. I don't know anyone- man, woman, older, younger- who doesn't at some point have the need for a hot/cold pack, or just simply wants one. The hot/cold therapy for different ailments, muscle aches and pains is an obvious benefit. I know for many people, myself included, that depending on the weather, a hot/cold pack just makes you feel good.

Take a look at the new organic cotton packs here at Pure Spa. There are available in eye packs, neck wraps and a standard size pack. Super simple to use, just pop them into the microwave or chill them in the freezer (they come with actual directions) and are filled with a relaxing blend of herbs.


Thursday, August 14, 2014

Get a Head Start With Your Fall Treatment Items!

As much as we don't want to believe it, summer is almost over. However, the fall season is quickly approaching and this is the prime time to start stocking up on all your products for your fall specials and services. These would be your pumpkin, cranberry, and pomegranate type products.

Here are some of the most popular and favorite fall treatment items:

These items definitely start to sell out quick as the fall approaches. So make sure to get a head start on it now to ensure you are stocked up and ready for your fall clients! Some great ideas for fall specials would be pumpkin masks and pedicure, cranberry massages, and even pomegranate scented waxes! What kind of fall specials ideas are you planning on this year?

Wednesday, August 13, 2014

Hydrating, Cellulite-Busting Chocolate Body Treat!

Are you noticing more and more clients coming in these days with dry or dehydrated skin? All the fun beach trips, yard work and other outdoor summer activities are taking a toll on their skin. Between the sun, sweat, products and general dirt, the skin needs some detoxing and hydrating! Here is a great recipe for a chocolate body treatment that not only hydrates the skin, but also may help reduce the appearance of cellulite!

It's a great idea to have the scrub and mousse prepared shortly before the client arrives to save time and get them warm so it's extra luxurious!

Here are the recipes to prepare:

Chocolate Mint Salt Scrub. 
In a large mixing bowl, combine dead sea salt and chocolate mint oil (you can use any chocolate oil you prefer!) so they are blended well. Place the mixing bowl into a bowl of warm water to warm the scrub. 

Chocolate Body Mousse
In large mixing bowl, combine white clay powder with aloe vera gel and blend well. Add in cocoa powder and water, and mix until there are no clumps. If the mousse seems dry, add water slowly until it's a thin smooth mixture you can easily apply to the body. Place the mixing bowl into a bowl of warm water to warm the mousse.

Start off by dry brushing the client's skin to increase circulation and prepare the skin for the treatment.

After dry brushing, apply the chocolate body scrub to the client's entire body as you normally would apply a scrub. If you don't yet have a wet room with a vichy shower, gently remove the scrub with warm towels or have the client shower if you have on available. 

Next, apply the chocolate body mousse in a thin later to the client's skin as you would any other body wrap. Once the client's skin is covered with the mousse, wrap with plastic wrap and cover with a thermal blanket. Leave the client wrapped for about 15-20 minutes to allow the mousse to absorb into the skin. Now is a great time for any add on services like a scalp or facial massage!

Remove the blanket, plastic and remove the chocolate mousse as you normally remove body wraps. Allow the client to shower if you have the ability, or dry brush the skin and remove the mousse with warm towels.

You can finish with a massage (add on profit!) or simply by applying Caribbean Smoothie Hydrating + Anti-Aging Body Cream by Extended Vacation to the entire body to lock in all that lovely hydration!

Boost the chocolate indulgence by offering little chocolate treats or having chocolate infused drinks on hand to offer the client!

Monday, August 11, 2014

Protect Your Eyes - You Need 'Em!

These Silicone Eye Protection pads are pretty cool. First of all they come in a neat little pouch and second of all they feel awesome! I bet you guys are gonna get hooked on these... why? I have no idea... I'm just a shipping guy! See our great Silicone Eye Protection Pads by Refectocil HERE!

Sunday, August 10, 2014

Massage Envy and Others Team Up With the Arthritis Foundation for Healing Hands for Arthritis

Arthritis is the leading cause of disability in the
United States, affecting 1 in 5 Americans.
According to the American Massage Therapy Association (AMTA), regular massage therapy works wonders for clients with arthritis. Regular massage patients have reported not only diminished pain, but also increased activity levels. With this information in mind, Massage Envy Spa has joined up with the Arthritis Foundation for a one-day national event called Healing Hands for Arthritis, to build awareness and raise funds to fight arthritis.

The 37 Massage Envy Spa locations in the greater Chicago area will donate $10 from every 1-hour massage session or facial performed on September 17, 2014 to the Arthritis Foundation. All proceeds donated during the Healing Hands event will support the Arthritis Foundation's efforts to prevent, control, and cure arthritis nationwide. In addition to the donations collected from services performed on September 17, Murad, Wyndmere Naturals, and Biofreeze have all announced they will donate 10% of all sales of their products sold at Massage Envy Spa locations during the event.

This is a great event to promote the potential for massage to relieve and control arthritic symptoms, as well as further public understanding about the devastating effects of arthritis!

Saturday, August 9, 2014

Scentual Pedicures with Cuccio Naturale!

Give your clients an amazing pedicure experience with the Scentual Pedicure Salt Soaks by Cuccio Naturale. These salt soaks naturally de-stress, soothe, and revitalize tired, overworked feet. They also offer great detoxifying benfits and leave the skin fresh and clean! The scents alone will leave your clients in a wonderful state of relaxation that  will have them coming back to you over and over!

The Cuccio Naturale Salt Soaks come in 3 irresistable scents:

Milk and Honey
  • Naturally soothes and moisturizes. 
  • Lactic Acids from milk adds moisture. 
  • Honey is a natural humectant to help draw additional hydration. 
Pomegranate and Fig
  • Pomegranate has natural antioxidant properties. 
  • Fig provides natural moisture, vitamin C and helps refresh the skin. 
Sea Kelp and Tea Tree
  • Kelp helps to soften the skin. 
  • Tea Tree contains antiseptic qualities

Friday, August 8, 2014

Super Mega Packs for Super Savings....Right Here at Pure Spa Direct!

One of the biggest requests we hear from clients is to help them save money. The easiest way to save money for your business is to buy in bulk - this way, you will receive the best price per product as well as receive the best shipping rate per product.


Pure Spa Direct offers an extensive BULK Section, featuring products that you use every day in your salon or spa, including:

and so much more! Stock up and save today!

Thursday, August 7, 2014

Super Softening Foot Treatment

People's feet take a daily beating, no matter what industry you work in. Whether due to those fabulous high heels worn for work, or the constant running around between work, school, kids, life, I doubt there are many who would turn down a foot rub or pampering pedicure if offered! Flip flops, barefoot walks, sand & surf...our feet go through even more stress during the summer months, and could use some extra love!



Here is an awesome recipe for a Lavender & Sage Softening Foot Treatment that will leave your client's skin baby soft!

Soak client's feet in your favorite pedicure bowl/pedicure spa
Follow by adding a few drops of Clarly Sage Essential Oil and Lavender Essential Oil / by Now to a bowl of Desert Mineral Detox Body Scrub by Extended Vacation. Slowly massage the scrub into the feet for a few minutes, then remove with warm towels (make sure you have enough fresh clean towels on hand!).You can also rinse them off in the pedicure bowl, or use a spray bottle with warm water and towels. Once clean and dry, massage the feet using Lavender /Orange/Clary Sage by Biotone and follow with your regular pedicure procedure.

Don't forget to have plenty of new polish choices, files, buffers and pedicure slippers on hand for all of your clients!

Monday, August 4, 2014

Mancine Mania!

What a week for Mancine! There's times I envy women, however, when it comes to waxing it's good to be a man! We sold a ton of Mancine this week with the Stripless Kiwi and Aloe being the fan favorite. I guess everyone is getting waxed for the last month of summer... why? I have no idea... I'm just a shipping guy! See our great Mancine selection HERE!

Sunday, August 3, 2014

AVAILABLE NOW! NEW Hammered Stainless Steel Pedicure Bowls are Here....and Absolutely Stunning!

The latest release from the Signature Collection by Noel Asmar is this beautiful Hammered Stainless Steel Pedicure Bowl. This bowl will be sure to add a touch of class and style to any salon or spa. This bowl is perfectly sized to perform the ideal foot bath. Sometimes, simplicity is the way to go!

If stainless steel isn't your cup of tea, The Signature Collection by Noel Asmar encompasses pedicure bowls and accessories in a wide range of colors. Check them out now, and see what all the buzz is about!

Saturday, August 2, 2014

For a Cause: Massage Therapist Raises over $27,000 in Cross-Country Solo Run

One of the things I am most struck by working in the beauty industry is the general attitudes of kindness, giving, and wellness. This has been proven to me over and over again throughout the thousands of conversations I have had with clients over the years, but I recently read an article that just blew me away. Jessica Goldman, a massage therapist from New Hampshire, recently completed a solo, self-supported run across the United States to raise money for the Brain Injury Association of America. Jessica was only the second woman to ever complete a cross-country solo run.

According to Massage Magazine, she was inspired by two of her friends who are living with brain injuries, and her focus and motivation to continue running came from thinking of them. Jessica said, "I couldn't give up, because I didn't want them to give up."

Jessica began her run in San Francisco on April 16, and completed it on July 15 in New York, New York. She has far surpassed her goal of raising $15,750 for the Brain Injury Association of America, with current donations totaling over $27,000. To donate, please visit Jessica Goldman's Forward Motion Page: http://biausa.donorpages.com/ForwardMotion/JessicaGoldman/

Friday, August 1, 2014

A Relaxing Add-On For All Your Services

Aromatherapy can help reduce stress, lift depression,
encourage a good night's sleep, and so much more!
Simple additions to your services will make a big difference for your clients relaxing experience.

The Organic Cotton Aromatherapy packs are a great add on to any of your services! You can even jump start your clients service by offering these packs to clients in the waiting area while they wait for their appointment.

 These new aromatherapy packs are made of organic cotton and can be used for hot or cold therapy. The eye pillow helps alleviate migraines, headaches and insomnia and reduces puffiness around eyes and the large pack and neck pillow will help relieve aching joints and warm up muscles. They are also microwave safe and okay to use in hot towel cabis.

Organic Cotton Hot & Cold Therapy Pack
This pack is available in black, tan, or navy.

Soothing 12 herb blend:
Peppermint, Spearmint, Cinnamon, Chamomile, White Willow, Yarrow, Lemongrass, Rosemary, Valerian, Yellow Dock Root, Saw Palmetto and Organic Flax Seed.

Directions:
Hot Therapy: Mist with water. Microwave on high for 1 – 2 minutes. When reheating, mist and heat for 1 – 1 1/2 minutes. Do not overheat.
Cold Therapy: Place in plastic bag in freezer for 1 – 2 hours. Surface clean only. Store in cool, dry place.

Organic Cotton Aromatherapy Neck Pillow
The neck pillow is available in black or tan.

Soothing 12 herb blend:
Peppermint, Spearmint, Cinnamon, Chamomile, White Willow, Yarrow, Lemon Grass, Rosemary, Valerian, Yellow Dock Root, Saw Palmetto and Organic Flax Seed

Directions:
Hot Therapy: Mist with water. Microwave on high for two minutes. When reheating, mist and heat for 1 – 1 1/2 minutes. Do not overheat.
Cold Therapy: Place in plastic bag in freezer for 1 – 2 hours. Surface clean only. Store in a cool, dry place.

Organic Cotton Aromatherapy Eye Pillow 
The eye pillow is available in black or tan.

Soothing herb blend:
Lavender and Organic Flax Seed.

Directions:
Hot Therapy: Mist with water. Microwave on high for 30 seconds. Heat lasts approximately 10 minutes.
Cold Therapy: Place in plastic bag in freezer for 1 – 2 hours. Surface clean only.